Dayuse.com, the Multimillion Pound Opportunity for UK Hotels

New hospitality market revolutionises the hotel trade

Please join us for a revealing insight into Dayuse.com, the original online platform that is revolutionising hotel room booking - allowing rooms to be booked during the day, by the hour.

David Lebee (founder & CEO) and Julien Siegfried from Dayuse.com are available on April 13th or 14th for a briefing, offering insight into this groundbreaking concept and the people behind the scenes, at one of their central London hotels. The team have taken Dayuse.com to over 14 countries in five years and this number is to soar in the coming months and years, having secured Series A investment of €15 million late last year.

They can help you get beyond the obvious whispers of 'by the hour' bedroom hire, and into the heart of how this new concept is helping hotels make more money and helping customers nap, do business, enjoy some time out or just get over jetlag. (And ok, some like to treat their partners to a daydate too!)

The business started in 2010 in Paris, France, and is now operating in France, UK, Ireland, Italy, Austria, Belgium, Spain, Switzerland, the Netherlands, Luxembourg, US and Brazil. The expansion in the last five years has been huge with over 300 hotel partners making money from the new concept in the UK alone (140 of these in the London area).

To book an appointment please let us know you preferred day and time and we will be in touch to confirm details. (David is only here on 13th, but Julien is here both days)

What is Dayuse.com?

Dayuse.com arrived in the UK in 2014, starting a brand new disruptive trend for hotel owners capitalising on the potential for daytime bookings. The Dayuse.com platform enables hotels to sell their unoccupied rooms during the day at discounted rates, creating the opportunity to increase a hotel's revenue by 10%[i].

Dayuse.com offers daytime hotel bookings online, a trend already ready established on the continent by the start-up, but a previously untapped market for the UK hospitality industry. Allowing hotels to rent their rooms out twice a day, it provides a viable and lucrative additional revenue stream. There are over 630,000[ii] hotel rooms in the UK and it is estimated that 70% of these are vacant during the day, presenting a multimillion-pound business opportunity to the whole hospitality industry. The platform caters for business travellers, those in transit from long haul travel, as an office space and for leisure purposes.

David Lebée, founder and CEO, said: “The hospitality sector globally has been awakened by collaborative economy players, such as Airbnb, who have shaken up an industry that hadn't seen this level of innovation in decades. Dayuse.com is providing a complementary solution to enable the industry to both reclaim lost market share and claim a brand new revenue stream.”

Dayuse.com achieved the largest European Series A funding investment, €15million, in 2015. The investment, from renowned venture capture firms Idinvest Partners and Partech Ventures, with contributions from investors Paul Dubrule (Co-founder, Accor Group), Cédric Barbier (Founder, Lesjeudis.com) and Charles Petrucceli (Former President, American Express Travel), cements the brand as one of France's, and indeed the EU's, hottest companies.

Founded in late 2010 in Paris, France, Dayuse.com is the original daytime booking platform and is now operating in 14 countries across the world - France, UK, Ireland, Italy, Austria, Belgium, Spain, Switzerland, the Netherlands, Luxembourg, US and Brazil. The expansion in the last five years has been huge with over 300 hotel partners making money from the new concept in the UK, 160 of these in the London area alone.

Dayuse.com – Facts and Figures

An overview

• David Lebée, founder and CEO, launched Dayuse.com in late 2010 in Paris
• Caters for leisure travellers, those in transit, business travellers, day travellers or as a second office
• The Dayuse.com app is available on IOS and Android

The business

• Dayuse's offering can help hotels to increase revenue by 10%
• com raised €15 million in Series A funding in 2015. This capital will fund three aspects of the business: sustain the growth of Dayuse.com in countries where it is active, introduce Dayuse.com to new international markets and, hire new Dayuse.com talent
• There are currently 40 Dayuse.com employees
• There are three Dayuse.com offices – Paris, NYC and Brazil
• There has been almost 350,000 Dayuse.com reservations since its creation in late 2010
• There are currently 150,000 users worldwide, with an objective of 2 million users by 2020

Where

• Dayuse.com is currently active in 14 countries: France, UK, Ireland, Italy, Austria, Belgium, Spain, Switzerland, the Netherlands, Luxemburg, USA, Canada and Brazil
• Dayuse.com is developing rapidly and will launch in many new territories in the coming months & years

UK specific details

• Dayuse.com has 300+ hotel partners across the UK, with 160 of these in London
• There are currently 4,000 reservations per month, with the aim of reaching 10,000 by the end of 2016
• Dayuse.com has hotels in the majority of major cities across the UK, including London, Leeds, Birmingham, Sheffield, Manchester, Glasgow, Edinburgh and Cardiff

Contact details:

Sophie Atkinson or Lynne Kelly at Golley Slater PR on 01134 570017 or satkinson@golleyslater.co.uk / lkelly@golleyslater.co.uk

Notes to the editor:

Dayuse.com is an online service that utilises a previously untapped market, the booking of hotel rooms for use for a few hours during the day, ideal for business travellers, those in transit, as an office, or for leisure purposes. Dayuse.com is the original and leading reservation platform for booking hotels during the day and its innovative approach offers hotels an additional viable revenue stream.

Dayuse.com is currently active in 14 countries across the globe, with many more to come, and has rented more than 320,000 rooms since its creation in late 2010. For more information check out www.dayuse.com.

[i] Dayuse.com data 2015

[ii] http://www.pwc.co.uk/industries/hospitality-leisure/uk-hotels-forecast/uk-hotels-forecast-2016-overview.html