BUDAPEST, HUNGARY: W Budapest, a W Hotel Worldwide property and part of Marriott Bonvoy's global portfolio of 31 extraordinary hotel brands, today launches a bespoke luxury in-room bathing programme; Soakline. Inspired by the thermal bathing tradition of the city, W Budapest has curated a bespoke in-room bathing menu in collaboration with leading luxury Hungarian skincare brand, Omorovicza, inviting guests to experience the curative culture of the Budapest Thermal Baths.
Budapest, also known as the "City of Thermal Baths & Spas," entices adventurers worldwide with its endless supply of thermal baths. Every year, over 15 million people flock to the Hungarian metropolis for the ultimate relaxation experience. For the first time, W Budapest has elevated this tradition to offer a fully customisable, personal luxury thermal bathing experience.
Bookable from 1st April, Soakline invites guests at W Budapest to embark on a journey of luxury and rejuvenation, as the fusion of W style meets the opulent world of Omorovicza. Exclusively available to be enjoyed by those staying in a selection of W Budapest's impeccably appointed suites, Soakline is a personal in-room thermal bathing experience, curated to elevate your stay into a realm of unparalleled bliss.
The menu comprises four bespoke thermal bathing experiences, all designed alongside Omorovicza to harness a different benefit of Budapest's historic baths; whether you're looking for a treatment to Firm & Nourish, Pamper, or Detox with Omorovicza products, or Revitalise with an ice bath experience. Each bathing experience will see guests in suites at W Budapest enjoy a completely personalisable in-room treatment, from preferred water temperature to champagne pairings, warm towels, and floating foliage.
The offering is complete with a menu of products from Omorovicza's best selling Gold, Queen or Moor Mud collections, as well as the Budapest Bath Salts to make it an authentic and rejuvenating thermal experience. Guests will also receive a full travel-size set of each product used to take home. Guests will be able to order the experience directly from their suites, and will see an AWAY Spa therapist deliver their chosen products, and draw their paired Thermal Bath.
Located on Andrássy Avenue - a UNESCO World Heritage Site and the city's most luxurious shopping street - and once home to the former Ballet Institute, W Budapest features 151 stylish guestrooms and suites as well as three innovative dining concepts, all influenced by Budapest's rich history, creativity and diversity. Its WOW and Extreme WOW Suites, inspired by the world-famous ballet, are emblems of extravaganza in all-white and all-black colour themes. Complete with tiled arches, chequered mirror ceilings, opulent bars and impeccable views of the iconic State Opera House, W Budapest's Suites are the perfect setting for guests to fully immerse themselves in the city's historic tradition of thermal bathing.
Delivering the benefits of the mineral-charged waters of Budapest and Hungarian facial massage for optimum skin health, Omorovicza's unique formulations are powered by the clinically proven Healing Concentrate™ paired with treatments in the rigorous Hungarian tradition, to awaken the potential that lies under the surface.
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W Budapest's Soakline Menu
Firm & Nourish
Wrap yourself in the radiant embrace of opulence. A journey into pure extravagance with the Gold Menu, a showcase of Omorovicza's prestigious Gold Collection at W Budapest. Offering essentials for sensitive skin, or for your anti-aging regime for face and body, this collection is a testament to the brand's commitment to harnessing the transformative power of thermal waters and minerals sourced from Hungary's renowned healing springs. The opulent Gold Menu invites you to indulge in a meticulously curated selection of Omorovicza's premium offerings, ranging from the purifying Thermal Cleansing Balm to the luxurious Gold Flash Firming Serum, and leaves skin glowing and rejuvenated.
Products used, and available in miniature in a take-home gift set: Thermal Cleansing Balm 15ml, Queen Cleanser 30ml, Gold Hydralifting Mask 15ml, Gold Flash Firming Serum 2ml, Queen of Hungary Mist 30ml, Miracle Facial Oil 5ml, Cushioning Day Cream 5ml, Bath Salt 150g
Pamper
Step into a world of pampering fit for royalty. The complexion-perfecting Queen Menu invites you to revel in the queenly scents and textures of signature Omorovicza products. Each product in this menu showcases innovation through high-performance ingredients, versatility of use and hybrid textures that make for a luxury experience.
Products used, and available in miniature in a take-home gift set: Thermal Cleansing Balm 15ml, Queen Cleanser 30ml, Queen Essence 30ml, Queen Oil 5ml, Queen Cream 5ml, Queen of Hungary Mist 30ml, Bath Salt 150g
Detox
A rejuvenating journey with the Moor Mud Menu: a symphony of revitalization deeply rooted in Hungary's luxurious spa traditions. Let the regal Deep Cleansing Mask and Moor Cream Cleanser, both enriched with the mineral-rich Hungarian mud sourced from the legendary Hévíz thermal lake, work their magic to purify and invigorate your skin, and refine your complexion. This menu, infused with the centuries-old healing properties of Hungarian mud, pays homage to the esteemed thermal baths celebrated for their therapeutic effects on skin health and overall well-being. A complete sensorial experience that your body will thank you for later.
Products used, and available in miniature in a take-home gift set: Thermal Cleansing Balm 15ml, Moor Cream Cleanser 30ml, Refining Facial Polisher 30ml, Deep Cleansing Mask 15ml, Queen of Hungary Mist 30ml, Daily Vitamin C Serum 5ml, Cushioning Day Cream 5ml, Bath Salt 150g
Revitalise
Guests are invited to experience the exhilarating benefits of an ice bath from the comfort of their suite. Available exclusively via pre-order, the W Budapest Revitalising Ice Bath experience will see handmade-to-order ice cubes crafted with flowers, herbs and fruits frozen within, delivered to be experienced in-room as part of the Soakline offering.
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About W Budapest
Located on Andrássy Avenue, a UNESCO World Heritage Site and the city's most luxurious shopping street, W Budapest brings a daring duality to the heart of Hungary's diverse, vibrant capital. Housed in the iconic Drechsler Palace, the hotel features 151 stylish guestrooms and 45 suites, including the all-black Extreme WOW suite and all-white WOW suite – a celebration of the famous ballet Swan Lake. The hotel offers the Nightingale by Beefbar restaurant and Society25 destination bar, both of which are embraced by locals as a place to mix and mingle, as well as the signature W Lounge, the brand's evolution of the traditional hotel lobby, an AWAY Spa, FIT fitness centre and WET pool. Following the 2021 opening of W Rome, W Budapest showcases the evolved direction of W Hotels, offering incredible design in an elevated and sophisticated yet playful setting that intrinsically connects the next generation of luxury travellers to the locale.
About W Hotels
Born from the bold, 24/7 culture of New York City, W Hotels has redefined hospitality for over two decades, breaking the norms of traditional luxury wherever the iconic W sign lands. With more than 60 hotels around the globe, the detail-driven design, iconic Whatever/Whenever service and buzzing, signature Living Rooms create an experience that is often imitated but never matched. Dynamic and invigorating, the brand celebrates each travelers' desire to uncover the destination through a lens that is distinctly W. For more information on W Hotels, visit whotels.com/theangle or follow us on Twitter, Instagram and Facebook. W Hotels is proud to participate in Marriott Bonvoy®, the global travel program from Marriott International. The program offers members an extraordinary portfolio of global brands, exclusive experiences on Marriott Bonvoy Moments and unparalleled benefits including complimentary nights and Elite status recognition. To enroll for free or for more information about the program, visit MarriottBonvoy.marriott.com.
About Marriott Bonvoy®
Marriott Bonvoy's extraordinary portfolio offers renowned hospitality in the most memorable destinations in the world, with 31 brands that are tailored to every type of journey. From The Ritz-Carlton and St. Regis to W Hotels and more, Marriott Bonvoy has more luxury offerings than any other travel program. Members can earn points for stays at hotels and resorts, including all-inclusive resorts and premium home rentals, and through everyday purchases with co-branded credit cards. Members can redeem their points for experiences including future stays, Marriott Bonvoy Moments™, or through partners for luxurious products from Marriott Bonvoy Boutiques®. To enroll for free or for more information about Marriott Bonvoy, visit marriottbonvoy.com.
About Omorovicza:
From the earth, through the generations: rooted in Budapest's unique geology, and nurtured by the family legacy of The Rácz Fürdő thermal bath, Omorovicza was established in 2006 by husband-and-wife Stephen and Margaret de Heinrich d'Omorovicza.
Products are available to purchase in-store or online:
Omorovicza Boutique & Spa
Budapest, Andrássy út 45, 1061