Tags: Travel Technology, Travel Tech, Travel And Tourism Analysis, Data, analytics, audio tours, Mobile Devices, Tourism Data
While the platform continues to deliver engaging, destination-curated content, tour owners can access an intuitive data dashboard to discover visitors' engagement – both in location and remotely.
Tight budgets and acute competition for every pound, dollar and yen within the tourism industry means that decisions must be data-driven. There's plenty of data to choose from – but whose data are you using and when can you access it?
Live data can be plucked from the data pool; it's the same data that's being used by many others at the same time. Very little of this data is live, so you're making decisions for the future based on data of the past.
Data Analytics with Geotourist
How we use data has shaped our own roadmap at Geotourist, with our GPS-based authentic storytelling app inspiring travel and guiding people all over the world.
Generating some data as users viewed our content, the team at Geotourist came to realise that the Geotourist brand is 'not only, but also'…
Developed in response to the tourism and travel industry's clarion calls for more actionable data, better data, easily managed data, report-ready live data, we've developed a powerful dashboard where tourism organisations can answer their own questions, using data generated by their own visitors.
Instant Visitor Data
With Geotourist, destinations can leverage their own data, measure impact and plan for the future without reliance on indirect data pools owned and managed by others. Understand what people travel for, when they travel and how they engage with your destination.
We're already working with DMOs and organisations from all over the world and understand what it is they need to know and how do they want it delivered, forensically-detailed data reports to a top line that can be included in a report at a moment's notice. We do both.
Here's what we can do for and with you
Powered by GPS technology and with an easy-to-use interface, Geotourist is the revolutionary mobile platform and app for the world's stories, which can be enjoyed by users through the Geotourist app on their smartphone, either in location or remotely, or from anywhere in the world via the website.
CEO and Geotourist founder, Shaon Talukder, who created the Geotourist concept said: “This is an enormous leap forward in our evolution, but it also represents the opportunity for all organisations to take full control of their own decisions. There are great ways to ascertain sentiment but you're relying on the data of others and you never really have the full picture. Imagine an affordable, agile and responsive resource that you could refer to at any time, that uses your own content and that would show you what your visitors were doing in real-time. What decisions would you make? How would you allocate your budget? What would those conversations sound like? Ready to find out? We're taking discovery calls with destinations, so get in touch.”
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For further information on Geotourist, please contact Lindsey Wilson, +44 (0) 7946 545083 – lindsey@geotourist.com
About Geotourist
The Geotourist app is a publishing space where organisations and individuals can access the technology to reach wider audiences all over the world. Geotourist works with individuals, organisations and brands across 6 continents and is cited as “the future of travel tech” within a Visit Britain Future Trends report.
Amongst its awards and accolades, Geotourist - tipped as a disruptor in travel technology by leading UK tech-accelerator Tech Nation, is proud to have been awarded 'Gold' at the International Tourism Awards at the World Travel Market within the LGBTQ category for a partner project with AARP, USA and announced as a winner in the WTM World Responsible Tourism Awards 2021.
The Geotourist app is easily accessible for everyone. To take the self-guided audio tours download the free Geotourist app from the Apple and Google Play app stores.