20 Mar 2015
Bangkok Neighbourhood Is Now Home to Southeast Asia's First Hotel Indigo

IHG Hotels & Resorts

Bangkok Neighbourhood is now home to Southeast Asia's first Hotel Indigo 

Hotel Indigo Bangkok Wireless Road brings inspired design to the city

Sydney, Australia, 20 March 2015: InterContinental Hotels Group (IHG), one of the world's leading hotel companies, has brought its boutique hotel brand, Hotel Indigo, to Southeast Asia with the opening of Hotel Indigo Bangkok Wireless Road.

The 192-room Hotel Indigo Bangkok Wireless Road is refreshingly local in design, incorporating the best of its surrounding neighbourhood into the hotel. This includes vertical gardens to reflect Bangkok's iconic Lumpini Park, which is just minutes away, street art style murals depicting the story of the surrounding area and custom art pieces such as a wall of wireless radios reflecting the area's history as the birthplace of the country's wireless radio stations.

Oliver Horn, General Manager of Hotel Indigo Bangkok Wireless Road said; “Wireless Road is in the heart of the city and our neighbours include award winning restaurants, art galleries, parks, shopping malls and cultural landmarks. This part of Bangkok has long been associated with Thailand's love of radio and the King's music. Hotel Indigo Bangkok Wireless Road gives our guests the chance to have an authentic experience of this thriving area and immerse themselves in this exciting neighbourhood, in addition to having a stylish base to relax and recharge before another day of exploring.”                         

Hotel Indigo is the first globally branded boutique hotel brand and no two of the 62 Hotel Indigo properties around the world are alike as each reflects its immediate neighbourhood through its design, food and beverage, amenities and services.

Alan Watts, Chief Operating Officer AMEA, IHG commented; “Demand for boutique hotels continues to grow rapidly amongst travellers with an interest in art, design and local exploration. They are looking for unique and individual hotel experiences combined with exceptional facilities, dining and great service. This is exactly what Hotel Indigo provides - all the style and flair of a boutique hotel with the reassurance and quality that a leading hotel group can offer.”

As well as meticulously designed guest rooms featuring spa inspired bathrooms, locally-sourced toiletries, private balconies and complimentary high-speed Wi-Fi, the hotel's open air infinity edge pool and deck provides unparalleled views of the city.

This philosophy of bringing the local neighbourhood to life in the property extends to the restaurants and bars. Hotel Indigo Bangkok Wireless Road's Food & Beverage neighbourhood café, Metro on Wireless, serves delectable Thai and Western cuisines, authentic recipes inspired by the local community. The hotel's 22 Steps cocktail bar offers a sophisticated and relaxing space to enjoy innovative cocktails with Thai influences and inspired by Thai flavours, prepared by top mixologists.

Later in the year, the hotel will open its new signature dining venue, CHAR, which will be the city's next culinary hot spot.

The hotel was designed by HBA/Hirsch Bedner Associates – the world's leading hospitality design firm. HBA's goal was to design a hotel that is unique to its location by integrating the neighbourhood story into the design.

The Hotel Indigo brand was launched in 2004, making it one of IHG's youngest brands. Hotel Indigo Bangkok Wireless Road is the 62nd Hotel Indigo property to open globally and is the first of 10 to be launched across Asia, Middle East and Africa (AMEA) over the next few years. For more information on Hotel Indigo visit www.ihg.com/hotelindigo. To explore IHG Rewards Club, the world's largest hotel loyalty programme, visit www.ihgrewardsclub.com and for more information on IHG, visit www.IHG.com.

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Media Enquiries:

Sally Crampton

Ogilvy Public Relations

Tel: +612 8281 3209  

Email: sally.crampton@ogilvy.com.au

Anne-Lise Berthon

Brand Communications Manager

InterContinental Hotels Group (IHG)

Tel: +65 6395 6147

Email: annelise.berthon@ihg.com

Notes to Editors:

About Hotel Indigo

The Hotel Indigo brand is a global boutique hotel brand that delivers a refreshing and inviting guest experience that is truly reflective of the local community. From the locally-inspired murals to the renewal program where the music, scent, and menu items change throughout the year, each Hotel Indigo hotel delivers a vibrant, engaging and genuine boutique experience that gives guests the confidence to step out and explore the local neighbourhood. Each Hotel Indigo property is unique and designed to reflect the local culture, character and geography of the surrounding area while brand hallmarks ensure consistent and reliable service from location to location. No two hotels are the same. There are 62 Hotel Indigo hotels open around the globe. With a quality global pipeline of 62 hotels, the Hotel Indigo estate is set to double in size to over 120 properties within the next three to five years.  For more information or to make a reservation, visit http://www.hotelindigo.com. Find us on Twitter http://www.twitter.com/hotelindigo.

About IHG (InterContinental Hotels Group)

IHG (InterContinental Hotels Group) [LON:IHG, NYSE:IHG (ADRs)] is a global organisation with a broad portfolio of hotel brands, including InterContinental® Hotels & ResortsHUALUXE® Hotels and ResortsCrowne Plaza® Hotels & ResortsHotel Indigo®EVEN™ HotelsHoliday Inn® Hotels & ResortsHoliday Inn Express®Staybridge Suites® and Candlewood Suites®. In January 2015, IHG acquired Kimpton Hotels & Restaurants, the world's leading boutique hotel business.

IHG manages IHG® Rewards Club, the world's first and largest hotel loyalty programme with over 84 million members worldwide. The programme was relaunched in July 2013, offering enhanced benefits for members including free internet across all hotels, globally.

IHG franchises, leases, manages or owns over 4,800 hotels and more than 710,000 guest rooms in nearly 100 countries, with over 1,200 hotels in its development pipeline. Over 350,000 people work across IHG's hotels and corporate offices worldwide.

In January 2015 we completed the acquisition of Kimpton Hotels & Restaurants, adding 62 hotels (11,300 rooms) to our system size and 16 hotels to our development pipeline. 

InterContinental Hotels Group PLC is the Group's holding company and is incorporated in Great Britain and registered in England and Wales.

About Chivas Regal

As the world's first luxury whisky, Chivas Regal is considered a global icon of the whisky industry. A timeless classic that has remained at the cutting edge of drinks trends throughout the 20th century, Chivas Regal today sells 4.6 million 9L cases annually in more than 150 countries across Europe, Asia Pacific and the Americas. The Chivas Regal range is renowned for being the epitome of style, substance and exclusivity and includes five permanent expressions, Chivas 12, Chivas Regal Extra, Chivas 18, Chivas 25 and Global Travel Retail exclusive, Chivas Brothers Blend.

www.chivas.com

About Chivas Regal Extra

Chivas Regal, the world's first luxury whisky, introduces Chivas Regal Extra in Thailand for the first time in Asia.  Complementing its collection of premium blended Scotch whiskies, Chivas Regal Extra is one of the richest, most generous tasting blends within this category, crafted for those who look for more. Blending whisky for 25 years, Colin Scott, Chivas Regal Master Blender has created a unique and outstanding blended Scotch using some of the rarest malt whiskies from the Chivas inventory, matured in Oloroso sherry casks creating a rich and generous Chivas blend, for those who look for more.

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