Clubhouse Exterior 11 May 2026
Samara Lombok Secures Investment from Westgrove Partners Ltd as Lombok's Tourism Market Gains Momentum

Tags: , , , , ,


Samara Lombok


Advancing the final phase of development ahead of its Q1 2028 launch.

Samara Lombok has secured a substantial investment from Westgrove— a family office founded to provide independent investment and corporate finance advice to a select group of families—accelerating delivery of the ~150-hectare resort with a clear timeline towards its planned Q1 2028 opening. Located on Lombok's south coast, adjacent to its more famous neighbour Bali, Samara Lombok will be one of the region's most comprehensive luxury destinations and the first Destination by Hyatt in Southeast Asia.

Just 25 minutes from Lombok International Airport, Samara Lombok will open with three boutique hotels and 150 of its 500 villas. The masterplan includes 12 dining concepts curated by celebrity chef Will Meyrick and world-leading children's cookery author, Annabel Karmel MBE; a world-renowned tennis academy with four tennis courts and four padel courts; a marine biology and watersports centre operated by luxury marine expedition company Rascal Voyages; and a football training centre anchored by a globally elite club partner. 

Built for Scale, From the Ground Up
Samara Lombok is led by Erik Barreto, Steve Ebsworth and Tom Wheeler, co-founders of Rascal Republic, a Singapore-based hospitality and development group behind successful ventures, including, at launch, the world's highest outdoor bar, 1-Altitude; one of Singapore's longest-standing bar-bistros, Dallas Restaurant & Bar (Marina Bay Sands); and Rascal Voyages—a premium yacht charter company for off-grid Indonesian expeditions.

As the island's largest private developer, Samara Lombok's founders have invested heavily in essential infrastructure—from roads and utilities to education and economic opportunities for neighbouring communities.

"When we first visited South Lombok, it was raw, beautiful and completely off-grid.  There were no roads—access was by 4x4, motorbike and on foot,” says Tom Wheeler, co-founder of Samara Lombok. “We knew that if we were going to build here, we had to do it properly: with infrastructure, with community, with education and with a long-term commitment to the destination. We have since installed over 40km of concrete roads and established multiple sustainable development initiatives, including a food programme that supplies ~1,400 local children monthly with organic produce from our gardens.”

What began as a long-horizon land strategy has since evolved into a fully realised hospitality vision, underpinned by Lombok's emergence as a nationally prioritised tourism destination—drawing directly on the trio's experience in experiential travel and hospitality development.

Indonesia's Tourism Shift with Lombok at the Centre
Bali has long dominated Indonesia's national tourism story. It received over 7 million of Indonesia's 15 million international arrivals in 2025, and the weight of this ​​is showing with crippling congestion. To distribute tourism demand, the Indonesian government has designated Lombok as a Super Priority Tourism Destination, backed by ~US$3.2 billion public investment. 

Funding has been directed into major infrastructure—from the airport and road networks to Mandalika, a government-designated Special Economic Zone and master planned coastal tourism enclave in South Lombok. Anchored by an international MotoGP circuit, Mandalika sits at the centre of the island's transformation. Further, Lombok International Airport handled approximately 2.5 million passengers last year (against a capacity of 7 million), with around 30 weekly direct flights to Singapore and Malaysia, and new routes to Australia and Thailand coming online. A six-lane bypass now links the airport directly to South Lombok, ensuring seamless connectivity.

Samara Lombok Presents Limited Turnkey Villas
Samara Lombok offers a rare opportunity for lifestyle investors and second-home buyers to enter at an early stage in the development cycle, with clear potential for long-term value appreciation as the destination matures. With significant government-backed infrastructure now in place across Lombok, alongside strong construction progress and early sales at the resort, the investment outlook is substantially de-risked—creating a window to secure at today's prices before values spike.

A limited number of turnkey residential villas remain available for purchase at Samara Lombok, including 12 designs ranging from two- to five-bedrooms, with fixed pricing, milestone-based payments, and construction timelines of 15 to 18 months. Samara Lombok villas operate on a 90-year leasehold, considerably longer than the 25- to 30-year leases common across Bali and much of Indonesia.

Global Hospitality Alignment Signals Institutional Confidence
The defining commercial signal is the collaboration with Hyatt: Samara Lombok will be home to Southeast Asia's first Destination by Hyatt—a collection of independent upscale, luxury hotels and resorts, with strong local identity. The arrangement gives Samara Lombok full operational independence while connecting it to Hyatt's global distribution network and the World of Hyatt loyalty program.

"Samara Lombok is not just another resort development. It is a complete destination built around nature, sport, food, family, culture and long-term community impact,” says Steve Ebsworth, Co-Founder of Samara Lombok. “What excites us is the timing. Lombok now has the backing and infrastructure to become one of Asia's next great luxury destinations. With Hyatt, Rascal Voyages, Will Meyrick, Annabel Karmel, and our wider partner group, we believe Samara can set a new benchmark for resort living in the region.”

“Our investment in Samara Lombok is grounded on a clear macro thesis of Indonesia actively redistributing tourism growth, with Lombok being at the core of that shift. What differentiates this opportunity is the level of site readiness, where land consolidation, infrastructure and planning have already been substantially de-risked. This allows us to deploy capital at scale with clear visibility on execution and long-term value creation by the Co-Founders and team at Samara Lombok,” says Sze-Liang Lim, a Partner at Westgrove.

For more information, please visit https://samaralombok.com/.

-END-

Please download the press kit here.

AT A GLANCE

  • Substantial investment from Westgrove
  • ~150ha Integrated coastal masterplan
  • 3 boutique hotels; 500 villas at full build-out
  • 12 F&B concepts; 4 tennis courts, 4 padel courts, football academy, watersports
  • 2028 Target launch

About Samara Lombok
Set to open in Q1 2028, the ~150-hectare Samara Lombok will be the largest integrated destination on Lombok, Indonesia, and the first Destination by Hyatt in Southeast Asia. Located just 25 minutes from Lombok International Airport, the development will comprise three boutique hotels and 500 villas, alongside a comprehensive suite of facilities. These include a marine biology and water sports centre by Rascal Voyages, a world-renowned tennis academy with four tennis and four padel courts, and a football training centre developed in partnership with a global elite club. Dining will span 12 distinct concepts, with select menus curated by celebrity chef Will Meyrick and world-leading children's cookery author, Annabel Karmel MBE.

About Westgrove
Westgrove is a Family Office founded to provide independent investment and corporate finance advice to a select group of families, with offices in London, Singapore and Kuala Lumpur.