Lemongrass Marketing has been appointed by Capella Marigot Bay Saint Lucia as their PR representative for the UK. With immediate effect, Lemongrass Marketing will be responsible for increasing brand awareness and promoting this luxury resort in the UK and Ireland.
 

Capella Hotels and Resorts have assumed management of Discovery at Marigot Bay and transformation is underway to convert the hotel to the Capella Marigot Bay, Saint Lucia.
 

Capella’s award winning service philosophies and standards are already in place. Extensive renovations will begin in April 2014 with completion scheduled for June 2014. During the transformation, the hotel will remain open as the renovations will not affect guests experience until late spring 2014.
 

The Resort is located alongside Marigot Bay, once described by the legendary American author James Albert Michener as “the most beautiful in the Caribbean.” Currently the resort features 122 rooms, including fifty-seven suites with spacious balconies and extensive views of the bay. Guests can enjoy the many amenities offered at the resort, including a variety of dining options or an afternoon of pampering at the resort's Lapli Spa.

The property is also home to the ultra-exclusive Capella Marina at Marigot Bay which accommodates some of the most luxurious mega yachts in the world. Guests of the hotel are able to arrange exclusive charters with a choice of various yachts. Capella Marigot Bay is a safe haven from where guests can venture out to discover Saint Lucia and its lush rainforests, as well as pursue a wide range of adventure and outdoor pursuits including water sports, horse riding, fishing, hiking and climbing.

Of the new relationship with Lemongrass Marketing, Kit Pappas, Executive Vice Present at the Capella Hotel Group, said: “The launch of Capella Marigot Bay Saint Lucia is an exciting edition to the growing Capella portfolio. We are looking forward to working with the Lemongrass Marketing team to effectively communicate the launch of this fantastic property in the UK and Irish Market.”

Speaking on the agency’s appointment, Mirjam Peternek-McCartney; Founder and Managing Director of Lemongrass Marketing said “We are delighted to have been appointed as the UK PR representative for Capella Marigot Bay Saint Lucia and we are looking forward to launching the  resort in the UK, promoting all it has to offer and taking their brand presence to the next level.“

Founded six years ago, Lemongrass Marketing is a fully integrated, travel PR, sales and marketing, representation consultancy. The agency has launched some of the world’s leading travel brands to the UK and Irish Markets.

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Abi Ogden

Tel: 01865 237 995

Email: abi@lemongrassmarketing.com