The Arrival Experience was globally launched in 2008 as part of the re-launch of Le M�ridien brand and has makes the first 10 minutes after arriving at the hotel a memorable and unique experience. �Transforming the Arrival of our guests from a functional and process driven routine into an experience that emotional connects our guests and the local community was our goal. We have taken a unique approach by using contemporary art that is curated by our Cultural Curator J�r�me Sans, We are delighted that the Worldwide Hospitality Awards have recognised our efforts with this prestigious accolade for the Best Innovative Concept and we see this as the first step towards making Le Meridien Hotels around the world �creative hub�,� commented Eva Ziegler, Global Brand Leader, Le M�ridien and W Hotels Worldwide. Le M�ridien transformed the hotel arrival experience using four touch points: � THE TRANSITIONAL PORTAL � Instead of hotel doors, the entrance at a Le M�ridien Hotel is a transitional portal, with a contemporary artwork appliqu�, designed by LM100TM Creative Community artists. The transitional portal transforms the mind of the guest to their environment as soon as they enter the hotel. � SENSORY EXPERIENCE � Le M�ridien�s hotel lobbies provide a unique atmosphere composed of a distinctive scent and sound. This includes a signature scent, custom designed by LM100TM members, Fabrice and Eddie Roschi, perfume experts of Le Labo as well as lobby sounds created in partnership with Sony BMG. � UNLOCK ART � Le M�ridien no longer just has key cards to unlock your room but provide complimentary access to a local contemporary cultural centre. The key cards themselves are designed by LM100TM members and become pieces of art and collectible items that guests can take home as a souvenir, � ELEVATED EXPERIENCE - Le M�ridien transforms the expected and predictable event of riding an elevator into an �elevated experience� through a 24-hour unique soundscape. Le M�ridien has appointed Henri Scars Struck, the visionary Grammy-winning French composer/producer, and LM100 member who has created this unique soundscape for Le M�ridien hotels globally. Le M�ridien has a commitment to providing interactive cultural experiences as an integral part of the guest stay. It aims to satisfy the target customer, �the creative minds�, by offering an environment and a new perspective through art and culture and by transforming Le M�ridien hotels into creative hubs. The Arrival Experience is currently implemented in 80% of Le M�ridien hotels worldwide. About the Worldwide Hospitality Awards: The Worldwide Hospitality Awards has helped to spread the innovative initiatives and experiences of hoteliers worldwide while awarding their finest achievements. It is the number one forum for recognizing talented individuals and team efforts in outstanding innovations. The international Advisory Board consists of highly qualified figures in the tourism and hospitality industry, meeting all necessary standards. The �Best Innovative Concept in Full Service Hotels�, is an award attributed to a new concept, developed by full-service hotel chain or group that provides a new vision for the benefit of the clients. More information on http://www.hospitalityawards.com.

About Le Meridien Angkor Le M�ridien Angkor is the closest hotel to the legendary temples of Angkor Wat, Le M�ridien Angkor tempts guests to discover the preserved sites of ancient Cambodia. Situated in the southwestern part of the Indochina peninsula and only 14 kilometers from Siem Reap International Airport. Cambodia is an area rich in art, dance, and music. A welcoming retreat after a day of exploration, the hotel provides a pleasing synthesis of opulent architecture and historic charm

Voted Cambodia�s Leading hotel and Spa at World Travel Award 2007 2008 and 2009. About Le M�ridien Hotels & Resorts : Le M�ridien, the French-born hotel brand currently represented by 108 properties in 50 countries, was acquired by Starwood Hotels & Resorts Worldwide, Inc. (NYSE: HOT) in November 2005. Since then, Le M�ridien has gone through a brand re-launch, which included appointing a full-time Cultural Curator � French arts-provocateur J�r�me Sans � and transforming numerous guest touch points, thus bringing unique and interactive experiences to its guests. With close to 90% located in Europe, Africa, the Middle East, and Asia-Pacific, Le M�ridien brand provides a strong international complement to Starwood�s primarily North American holdings. Plans call for dynamic expansion of Le M�ridien hotels and resorts within the next five years, concentrating in the U.S., Latin America, and Asia-Pacific, including destinations such as India, Thailand and China. Le M�ridien Hotels recently opened new hotels in Bangkok, Chiang Mai, Chiang Rai, Shimei Bay (China), Qingdao (China), Dallas and will open in Xiamen (China), Chongqing Nan�an (China) and Philadelphia in the coming months, and has recently signed new hotel deals in Taipei and Saigon. For more information, please visit www.lemeridien.com.

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MEDIA CONTACT: Nareerat Thongsook / nareerat.thongsook@lemeridien.com/+66 2650 8800 ext. 6240

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