?Inspired by Jumeirah's Global Brand Ambassador Rory McIlroy, The Peak Health Club & Spa at Jumeirah Carlton Tower is inviting golf enthusiasts to channel their inner-Rory with its new state-of-the-art GolfZon golf simulator at The Swing Factory (Cadogan Place, Knightsbridge, London SW1X 9PY; www.peakhealthclub.com; tel: 020 7858 7300).

The Peak Health Club & Spa, celebrating its 25th anniversary this year, boasts the only simulator of its kind outside of South Korea allowing golfers a unique opportunity to test their skills at over 30 of the world's best courses. The simulator allows up to six people to play at once offering the perfect alternative activity for business groups on their lunch break or friends meeting after work.

GolfZon gives beginners and experts real swing practice and precise feedback to improve their game. Accurate infrared club and ball tracking shows players true strike results, improving consistency and lowering handicaps.

Players benefit from a thorough analysis of their swing through four high res cameras that work at 300 frames per second. An automatically-adjusting Swing Plate simulates lie on various courses ranging from hilly fairways to sandy bunkers, giving players a truly authentic golfing experience.

Non-members can purchase membership at The Peak Health Club & Spa's reception for £95 per month giving them access to one 30 minute golf lesson each month with a PGA Swing Factory Professional and a free 30 minute simulator booking per day. The Swing Factory also boasts a number of Pay & Play options for those who wish to squeeze in a golf lesson or practice session at a time that is convenient to them.

For more information or bookings, please call 020 7858 7300
or visit www.peakhealthclub.com

@PeakHealthClub

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For further information and photography please contact: Abi Colgan, APR Communications, Tel: 020 7351 2227 or email: acolgan@aprcommunications.com

Swing Factory Membership Options:

- Peak Members £60 per month

- Non-Peak Members £95 per month

Membership includes

One half hour Swing Factory Golf Lesson each month (worth £47.50) One Free 30 minute simulator booking per day (if the simulator is not being used after allotted time user may continue to use the simulator until the next booking (subject to booking and availability). 7 days advance booking for practice.

Pay and Play Option

-       30 min golf lesson £47.50

-       30 min practice session £25.00

-       60 min practice / play session £40.00

Note to Editors: 

The Peak Health Club & Spa is one of London's premier health and beauty centres offering guests and members a wide range of beauty and massage treatments. Awarded Pevonia Day Spa of the Year in May 2012, the state-of-the-art facilities at the spa include a fully equipped gym an aerobics studio, sauna, steam room, a state-of-the-art golf simulator and a 20 metre indoor stainless steel pool.

Jumeirah Carlton Tower, situated in the heart of Knightsbridge, is a landmark hotel acknowledged as one of London's finest. The hotel is noted for its fine dining, famous Peak Health Club & Spa and enviable location off Sloane Street – the Capital's most fashionable shopping area. Jumeirah Carlton Tower has 216 rooms and suites, all individually styled with a calm and contemporary feel, together with The Rib Room Bar & Restaurant, GILT Cocktail Lounge, Chinoiserie and The Club Room.

About Jumeirah Group:

Jumeirah Group, the Dubai-based luxury hospitality company and a member of Dubai Holding, operates a world-class portfolio of hotels and resorts. Jumeirah Hotels & Resorts includes Jumeirah at Etihad Towers in Abu Dhabi; Burj Al Arab, Jumeirah Beach Hotel, Jumeirah Emirates Towers, Jumeirah Zabeel Saray and Madinat Jumeirah in Dubai; Jumeirah Dhevanafushi and Jumeirah Vittaveli in the Maldives; Jumeirah Himalayas Hotel in Shanghai; Jumeirah Frankfurt in Germany; Jumeirah Grand Hotel via Veneto in Rome; Jumeirah Port Soller Hotel & Spa, Mallorca; Pera Palace Hotel, Jumeirah in Istanbul; Jumeirah Carlton Tower and Jumeirah Lowndes Hotel in London. Jumeirah Group also runs the luxury serviced residences brand Jumeirah Living; the spa brand Talise; Jumeirah Restaurants; Wild Wadi Waterpark; The Emirates Academy of Hospitality Management; and Sirius, its global loyalty programme.

www.jumeirah.com