British Airways' ever popular complimentary one-way upgrade to First is back. The limited-time offer is available for booking from now until 5 October 2016 and is valid to travel on flights departing Sydney on or before 31 March 2017. Customers have the opportunity to enjoy a one-way upgrade to First for free when they book return Club World business class to Singapore from $3,898* and from $7,987* to the UK and Europe on ba.com.

Each individual suite in the renowned First cabin features a bed that is 60 per cent wider, a personal wardrobe, world-class dining options and an unprecedented level of comfort. Customers in First will be entitled to a complimentary chauffeur service to or from Sydney International Airport. All premium customers arriving at British Airways' award-winning home at London Heathrow Terminal 5 can enjoy the facilities at the Arrivals lounge, which includes showers, breakfast and complimentary Elemis spa treatments. Customers can also enjoy bubbling champagne at the exclusive Galleries Club lounges on their departure.

Nicole Backo, British Airways' regional general manager, South West Pacific, said “We are very excited to welcome back this incredible promotion which allows customers who book a Club World business class return ticket to enjoy a one-way upgrade to First for free. For no additional cost, customers can enjoy the absolute luxurious experience in First on one sector on their next flight to London, Europe or Singapore.”

“This promotion really is a ticket to exceptional comfort and impeccable service. Customers can dine in our exclusive first class restaurant in the sky, with a full 'a la carte' menu designed by leading chefs from around the world and only the finest of wines and champagne. They can enjoy a carefully selected collection of wellbeing essentials, a pair of wonderfully soft cotton pyjamas and sink into a quilted mattress and Egyptian cotton duvet for a dreamy night's sleep. It really is the finest way to travel. Such offers are always extremely popular, so we encourage customers to book now to secure a seat,” said Backo.

1. Return flights in Club World business class from Sydney to the UK and Europe - The complimentary upgrade on flights to the UK and Europe is valid on one sector of the journey and are valid for travel from now until 31 March 2017. The return Club World fares start from $7,987.*
2. Return flights in Club World from Sydney to Singapore - The complimentary upgrade on flights to Singapore is valid on one sector of the journey and are valid for travel from now until 31 March 2017. The Club World fares start from $3,898.*

British Airways' Executive Club and On Business members also have the added benefit of collecting triple Avios points through a promotion running from now until 11 December 2016. Please visit ba.com/TripleAvios for more details.

* Notes to editors:
- The promotion runs until midnight on 5 October 2016.
- The promotion is only available on published fares.
- All fares are inclusive of taxes, fees and charges if booking using a debit card.
- Advance Purchase restrictions apply.
- Terms and conditions apply. See ba.com/upgrade for full details.

About British Airways
British Airways' route network currently serves more than 200 cities in 75 countries. British Airways has been flying to Australia for over 80 years and operates a daily service between Sydney and London Heathrow via Singapore. British Airways is the only European airline to fly to Australia.

The airline operates from the award-winning Terminal 5 at London Heathrow. The terminal is exclusive to British Airways' and Iberia Airlines' customers and is capable of handling 30 million customers a year. In March 2016, Terminal 5 was named by Skytrax as Best Airport Terminal for the fifth year running. London Heathrow also won the Best Airport Shopping award.

In September 2015, World Traveller Plus, the premium economy cabin available on selected long haul routes, was awarded the Best Premium Economy award by Business Traveller Asia-Pacific. In October 2015, British Airways and its frequent flyer programme, Executive Club, was awarded the Best Short-Haul Carrier and the Best Frequent Flyer Programme by Business Traveller for the 10th consecutive year. The oneworld alliance, of which British Airways was a founding airline, came in first in the Best Airline Alliance category for the third year running.

In February 2016, British Airways has won the Consumer Superbrand for the third time in a row, and the Business Superbrands for the second year in a row. This is the first time any company has ever won the double consecutively.

Media contact details:
Marco Navarria
Senior Account Manager
S2i Communications
P: +61 2 9262 4766
E: marco@s2i.com.au

Linsey Brown
General Manager
S2i Communications
P: +61 2 9262 4766
E: linsey@s2i.com.au