Featuring Special Discounts for Travel Industry Friends, With Rates Starting at US$39

Singapore, November 16, 2001- Starwood Hotels & Resorts Worldwide, Inc. (NYSE:HOT) announced today the Travel Friends and Family program with specially discounted rates, starting from as low as US$39, to some of the worlds most celebrated brands including Westin, Sheraton, St. Regis, The Luxury Collection, Four Points by Sheraton and W hotels. . The Travel Friends and Family rates are valid for employees (and their family members) of travel agencies, travel related media, airlines, car rental companies, cruise lines, travel management companies, national tourist offices and travel industry associations, beginning November 16, 2001 through March 31, 2002. Travel Friends and Family rates start from US$39 (or equivalent in local currency) at most participating Westin, Sheraton, St. Regis, Luxury Collection, Four Points by Sheraton and W hotels around the globe.

In Asia Pacific, a sampling of Travel Friends and Family rates include : At US$39 Per Night: Sheraton Nusa Indah Resort, Bali; Sheraton Suzhou Hotel & Towers; Sheraton Imperial, Kuala Lumpur; Royal Orchid Sheraton Hotel & Towers, Bangkok; Sheraton Sapporo Hotel; Four Points by Sheraton Sydney At US$59 Per Night: Sheraton on the Park, Sydney; Great Wall Sheraton Hotel, Beijing; Sheraton Laguna Nusa Dua, Bali; Sheraton Grande Sukhumvit, Bangkok; Sheraton Hong Kong Hotel & Towers; Sheraton Grande Laguna Phuket At US$79 Per Night: The St Regis Shanghai; The St Regis Beijing; Sheraton Grande Tokyo Bay; The Westin Tokyo; Sheraton Mirage Port Douglas - more -

Our travel partners are very important to us and Starwood would like to extend these special industry rates in appreciation of their support, says John Mims, Vice President Sales & Marketing Asia-Pacific. This has been an extraordinarily challenging year and we hope to do what we can to support our travel partners and family with their personal travel needs, adds Mims.

Reservations for the Travel Friends and Family program can be made by calling the toll-free reservation number in your area and mentioning promotion code TVLASIAPAC or by logging on to www.starwood.com/starfriends, and are based on availability. At time of check-in, the travel industry employee must be present, and along with a photo ID, must show travel agent credentials (if they are from the travel agency industry) or both a business card and a letter of introduction from the travel industry company they are working for, to be eligible for this offer.

Starwood Hotels & Resorts Worldwide, Inc. is one of the leading hotel and leisure companies in the world with 750 properties in more than 80 countries and 110,000 employees at its owned and managed properties. With internationally renowned brands, Starwood is a fully integrated owner, operator and franchiser of hotels and resorts including: St. Regis, The Luxury Collection, Sheraton, Westin, Four Points by Sheraton, W brands, as well as Starwood Vacation Ownership, Inc., one of the premier developers and operators of high quality vacation interval ownership resorts. For more information, please visit www.starwood.com. # # #

* Terms & Conditions: Offer is valid at participating hotels only. When reserving by phone, you must request for promotion code TVLASIAPAC. Travel industry associates must be present and show your travel agent ID or both business card and a letter of introduction from your company upon check in to be eligible for this offer. Up to 3 rooms allowed per stay in Asia Pacific (2 rooms allowed per stay outside of Asia Pacific). A limited number of rooms may be available at these rates. Not to be combined with other offers. Rates are subject to availability based on occupancy. Blackout dates may apply at some properties. Advance reservations are required. Rates are based on standard room type, and do not include taxes, gratuities, or additional charges. Starpoints and airline miles cannot be earned at these room rates. Children under 17 stay free in parents room, using existing bedding.

Starwood Customer Contact Centers reservation numbers: Australia 1- 800-073535; China 800-810-3088 ; Hong Kong 2317-3388; Indonesia 0-800-123-3535; Japan 0120-00-3535; Malaysia 1-800-80-1001; New Zealand ++ 800-325-35353; Philippines 1-800-1651-0090; Singapore 1-800-325-3535; Taiwan 00 800-325-35353; Thailand ++ 800-325-35353

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Media Contact: Lisa Halim Corporate Communications Manager Starwood Hotels & Resorts Asia Pacific 65) 335-4803 (tel) lisa.halim@starwoodhotels.com

Sydney: Deborah McDiarmid Marketing Comunications Manager Sheraton on the Park 02 9285 6663 02 9285 6683 deborah.mcdiarmid@sheraton.com