8Hotels is one of Australia's largest boutique hotel management company's, operating 21 properties including luxury villas and apartments. The portfolio includes over 1000 guestrooms, comprising 4 eateries and bars. The hotels ranging from budget to luxury accommodation are located across Australia in Sydney, Melbourne, Canberra, Brisbane, Perth, Hepburn Springs and Thredbo as well as Bali and Paris.

In response to the quick growth of the collection and the acquisition of 5 properties over FY12 and 13, 8Hotels recently appointed Mike Godfrey as the new group Revenue Manager, Raina Raniga as Sales Manager, and Margaux Genin as Digital Marketing Manager to further address the increasing demand and retain its leading position in the marketplace.

With the addition of the revenue management department spearheaded by Mike Godfrey, the company aims at implementing a structured revenue management platform working towards developing strong REVPar growth across the group. Mike Godfrey brings 8 years of revenue management experience, previously serving as Director of Revenue at Palazzo Versace Gold Coast.

A new Digital Marketing Manager was also appointed to further expand on the collection's online communication strategy. Margaux Genin was previously working for YOTEL New York where she opened the digital marketing department and helped the brand establish a strong online presence through SEM, Social and its website. In addition to studying a Masters in Branding, she also led digital marketing initiatives for luxury and budget brands ranging from spirits, hotels and consumer goods and gained a deep understanding of the many facets of digital and its challenges.

Raina Raniga joins the group as Sales Manager (Corporate & Government segments). A graduate of the Blue Mountains International Hotel Management School, Raina commenced her professional career at Four Seasons Sydney, initially undertaking the Manager In Training program before moving into the Sales department as a Coordinator, and later being promoted to Sales Manager (MICE and Corporate Groups). After a successful tenure of five years, she embarked on a new journey, taking on a Recruitment Consultant role within the talent team at AVANA. Here, she was tasked with providing talent solutions to mid-level sales professionals within Australasia and the Middle East. Whilst this side-step enabled Raina to pick up some extremely valuable skills, she missed working in industry. In her new role, she will be responsible for overseeing and evolving the sales strategy of 18 properties within the collection, whilst maintaining existing clients and developing new clients across Australia. She is working alongside Maya van de Wetering de Rooy, Head of Sales at 8Hotels.

About 8Hotels

8Hotels is an Australian-owned business which operates an eclectic collection of boutique hotels defined by centralised management. 8Hotels is committed to developing and operating boutique hotels in prime locations whilst integrating unique interiors and world class hospitality.

For further information please contact:

+61 2 9611 8888 | media@8hotels.com

Mike Godfrey | mike@8hotels.com

Raina Raniga | raina@8hotels.com

Margaux Genin | Margaux@8hotels.com