Best Alpine Wellness Hotels, a long-established collection of independent Alpine wellness hotels, is launching in the UK market, bringing a refined, nature-led approach to luxury travel across Austria.

Founded in 1985, Best Alpine Wellness Hotels is a carefully curated cooperation of 16 family-run 4 and 5 superior hotels**, united by a shared philosophy of authentic wellness, Alpine nature and thoughtful hospitality. Each hotel is deeply rooted in its surroundings, offering restorative stays shaped by mountain landscapes, spa culture, seasonal cuisine and a slower, more considered pace of life.

Wellness across the collection is holistic and understated, with wellbeing integrated into everyday experiences rather than presented as a packaged offering. Guests are encouraged to reconnect through Alpine spa traditions, thermal bathing, hiking and movement in nature, and food-led wellness grounded in local produce, heritage and longevity-focused practices.

For UK travellers, Best Alpine Wellness Hotels presents a vision of cool, calm Alpine luxury. offering space, fresh air and immersion in nature, alongside high standards of comfort and design. The hotels are particularly well suited to summer and shoulder-season travel, when the Alps offer cooler temperatures, uncrowded landscapes and a more relaxed rhythm of travel, appealing to wellness-focused travellers, active guests and families alike.

As interest grows in slower, more meaningful ways to travel, the collection provides editors with a rich source of stories spanning wellness, spa culture, food and wine, outdoor living, family travel and seasonal Alpine experiences. From restorative summer escapes and active recovery to food-led stays and longevity-focused wellbeing, Best Alpine Wellness Hotels offers a versatile editorial proposition throughout the year.

UK communications for Best Alpine Wellness Hotels will be led by Purpose Comms, working with travel, lifestyle and wellbeing media to highlight hotel-led experiences and position the Alps as a destination for refined, year-round wellness travel. Editors seeking fresh summer story angles, high-resolution imagery or details of upcoming press trips are invited to get in touch.

For further information about Best Alpine Wellness Hotels, visit https://www.wellnesshotel.com/en

For UK press enquiries, images and press trip requests, please contact:
Sam Wilcox: sam@purposecomms.co.uk  Tel: 07880476026