Love is well and truly in the air this Valentine's Day, with many Australians choosing meaningful experiences to mark the occasion.  

Research from the Australian Retailers Association, in conjunction with Roy Morgan, shows an estimated 3.4 million Australians plan to celebrate Valentine's Day, with shared experiences such as dining out or short breaks ranking among the most popular ways to spend the day. 

From sunset cruises and river dining to secluded beaches and island escapes, SeaLink Marine & Tourism is showcasing some of Australia's most romantic settings, helping people celebrate connection in memorable and meaningful ways.  

Phil Boyle, Executive General Manager, Customer, Sales and Marketing at SeaLink Marine & Tourism, said experiences continue to play an important role in how Australians celebrate special occasions. 

“Valentine's Day is about true connections, and experiences offer a chance to step away from the everyday and focus on time together with loved ones,” Mr Boyle said. 

“Across the country, we are seeing people choose quick getaways and travel experiences as a way to celebrate meaningful moments, whether that's close to home or in one of Australia's iconic destinations.” 

With experiences spanning Australia's harbours, rivers and island destinations, SeaLink offers a wide range of unique ways to celebrate Valentine's Day, from relaxed indulgence to adventure-led escapes. 

Top 5 romantic ways to spend Valentine's Day with SeaLink 

1. Sunset cruises and on-water dining 

Romance comes naturally on the water. Sunset and evening cruises across Australia's most iconic harbours and rivers set the scene for an effortless Valentine's celebration, from dining and sightseeing on Sydney Harbour, to a Swan River dinner cruise in Perth, and relaxed journeys aboard the Murray Princess in South Australia. Calm waters, scenic views and exceptional food do the rest.  

2. Island escapes and beachside sunsets 

SeaLink connects couples to some of Australia's most romantic island destinations, where time slows and nature takes centre stage. From barefoot beach walks and turquoise waters in the Whitsundays, to coastal escapes on Magnetic Island and North Stradbroke Island, and iconic destinations including Rottnest Island, Kangaroo Island, Bruny Island and K'gari (Fraser Island), these islands offer secluded beaches, dramatic coastlines and unforgettable sunsets. 

3. Food and wine getaways 

For those who bond over great food and wine, SeaLink destinations deliver standout culinary experiences. Kangaroo Island and Bruny Island are renowned for fresh seafood, cellar doors and paddock-to-plate dining, while Adelaide Sightseeing Tours unlock indulgent wine region escapes to the Barossa Valley and McLaren Vale. Long lunches, coastal dining and local flavours set the tone for a relaxed and romantic escape.  

4. Adventure experiences to share 

For those who love to create memories through exploration, SeaLink offers experiences that turn adventure into connection. Options range from jet ski adventures with Whitsunday Jet Ski Tours, and water-and land-based experiences with Red Cat Adventures, to four-wheel-drive touring on K'gari (Fraser Island), camping on North Stradbroke Island, and coastal hikes across Rottnest Island, Kangaroo Island and Bruny Island.  

5. Unique stays and after-dark moments 

Let the romance continue after the sun goes down. SeaLink's eco-accredited resorts and accommodation offer immersive stays with a strong sense of place, from beachfront retreats to nature-led escapes. At Kingfisher Bay Resort, evenings can be capped with Illumina, Queensland's only permanent light installation, creating a memorable after-dark experience beneath the stars that complements sunset dining and island time. 

For couples looking to plan ahead, SeaLink's Brilliant Travels gift cards offer a flexible way to give the promise of a shared experience or memorable adventure later in the year. 

This Valentine's Day, SeaLink invites Australians to celebrate connection through experiences that bring people together on the water, in nature and across some of the country's most iconic destinations. 

Valentine's Day inspiration, special offers, and experiences can be found at:  

K'gari (Fraser Island):  

• Kingfisher Bay Resort;  kingfisherbay.com;  
• K'gari Beach Resort: eurong.com.au
• K'gari Explorer Tours: fraserexplorertours.com.au

Kangaroo Island, Adelaide, and Murray River, South Australia: 

• SeaLink Kangaroo Island: www.sealink.com.au/ 
• Adelaide Sightseeing Tours: adelaidesightseeing.com.au/
• Murray Princess: murrayprincess.com.au/

Sydney Harbour: 

• Captain Cook Cruises (Sydney Harbour): captaincook.com.au/
• Starship: starshipsydney.com.au/
• The Jackson:  thejackson.com.au

Perth and Rottnest Island, Western Australia 

• SeaLink Rottnest Island: sealink.com.au/
• Captain Cook Cruises (Swan River): https://www.captaincookcruises.com.au/

Whitsundays: 

• SeaLink: sealink.com.au/
• Red Cat Adventures: redcatadventures.com.au/
• Whitsunday Jetski Tours: jetskitour.com.au/

Magnetic Island: 

• SeaLink Magnetic Island: www.sealink.com.au/ 

Bruny Island: 

• SeaLink Bruny Island: sealink.com.au/

Brilliant Travel Gift Cards: www.brillianttravels.com.au/