19 Dec 2025
Tags: Tourism News, travel trends
As travelers increasingly pursue experiences that go beyond sightseeing to foster genuine connection and engagement, award-winning luxury tour operator Timbuktu Travel is seeing a profound shift in the way trips are planned and experienced. The company has revealed its predictions for the travel trends set to define 2026, highlighting growing demand for small-group and multi-generational travel, wellness-focused escapes, and thoughtfully curated experiences that allow travelers to engage fully with the destinations they visit.
“Travel is no longer just about ticking destinations off a list,” says Johnny Prince, CEO and Co-Founder of Timbuktu Travel. “In 2026, we see people seeking experiences that connect them. To each other, to local communities, and to the natural world. Travelers want to feel the story of a place, to move at their own pace, and to create journeys that are truly their own. That's why we design every journey around connection, authenticity, and discovery.”
Timbuktu Travel's predictions for 2026 include the following trends:
Small Group and Multi-Generational Travel:
In a world where day-to-day life often pulls people in multiple directions, travelers are increasingly drawn to shared exploration with loved ones. Couples, groups of friends, and multi-generational families are opting for itineraries that encourage bonding, adventure, and discovery. Timbuktu Travel recorded a 67% increase in group travel in 2025 and anticipates that this demand will continue to expand into 2026. These journeys emphasize thoughtful pacing, expert-led guidance, and experiences that resonate across generations. A highlight itinerary is the 13-night Unforgettable Family Trip to Kenya & Tanzania, a carefully curated trip that brings multiple generations together through shared safari experiences and hands-on exploration, while allowing space for individual interests.
Wellness Travel
Wellness is taking on a more considered, purposeful form. Beyond spa weekends, travelers are choosing destinations off-the-beaten-track - remote islands in Indonesia, secluded mountain retreats in Chile, and lesser-known national parks in Kenya and Tanzania - where quiet, nature, and mindful reflection are central. This generation of wellness-focused travelers seeks authenticity and sustainability, favoring boutique accommodations and carefully curated experiences over conventional resorts. Timbuktu Travel's eight-night journey through Bhutan blends gentle Himalayan trekking, spiritual landmarks, and nature-forward luxury, prioritizing rhythm, reflection, and presence over rigid schedules. Designed with flexibility, the Bhutan: A Journey Through Tranquility and Spirit exemplifies how immersive wellness can combine physical activity, cultural connection, and serene surroundings to nourish the mind, body, and soul, offering travelers a rare opportunity to disconnect, recharge, and experience Bhutan through the eyes of local experts.
Destination Trends
New destinations are captivating imaginations, with Japan now ranking as Timbuktu Travel's fifth most booked location, and Vietnam and Chile continuing to rise in popularity. These destinations combine cultural richness, striking natural landscapes, and immersive experiences. Going beyond standard landmarks, Timbuktu Travel's itineraries are crafted to reveal the unexpected and allow travelers to engage deeply with the local communities and environment. The 14-night Off the Beaten Path in Japan trip showcases this approach, guiding travelers through rural villages, sacred shrines, picturesque mountains, with cultural experiences - from Zen temples and Kintsugi workshops to local art - as well as time for thought and mindfulness.
Last Minute and Flexible Travel
Flexibility is becoming a defining feature of 2026 trips. Last-minute bookings are on the rise, as travelers value freedom in an unpredictable world and seek journeys that can adapt to their changing schedules without sacrificing comfort or quality. Timbuktu Travel's 10-night Ringing in 2026 South Africa Style! journey highlights this trend, allowing guests to experience a fusion of city life, wine country, and safari adventures with plenty of time for spontaneous experiences and self-guided exploration.
Experience-Led Trips
Experiences are taking center stage. The recent ATTA insights report highlights culinary and gastronomy activities, safaris and wildlife viewing, hiking, trekking and walking, e-bike cycling, cultural encounters, and nature photography as the top trending pursuits. Timbuktu Travel has observed similar demand, creating journeys that leave travelers with more than memories-providing stories, skills, and fresh perspectives that endure long after the trip ends.
Timbuktu Travel's 15-night A Journey from Sri Lanka to the Maldives integrates cultural, culinary, and wildlife experiences with adventure and relaxation. From drumming lessons in Kandy and tea-tasting in Ella to safaris in Yala and the turquoise waters of the Maldives, guests gain lasting skills, stories, and perspectives alongside personal discovery.
Spending, Not Saving
Travel habits among older generations are evolving, with a growing number of travelers prioritizing experiences over inheritance. Many are seeking journeys that reflect their passions and curiosity, allowing them to engage with destinations in a meaningful way. Timbuktu Travel's Latin America Specialist, Carola Fresno, has designed several trips for this demographic, including a 82-day South American adventure in 2026 spanning Ecuador, Peru, Chile, and Argentina - offering an exceptional opportunity for authentic cultural engagement, reflection, and connection. Travelers will journey through Buenos Aires' vibrant streets, the thundering Iguazu Falls, Patagonia's glaciers and hiking trails, Torres del Paine's dramatic peaks, and the mystical Atacama Desert and Elqui Valley, while also exploring historic cities, colorful markets, the Galápagos, Machu Picchu, the Sacred Valley, and the Amazon rainforest for a truly immersive adventure.
The Rise of Non-AI, Human-Led Travel
Another emerging shift for 2026 is the growing desire for trips shaped by real people, rather than algorithms. As AI becomes increasingly embedded in travel research (as well as everyday planning), many travelers are gravitating towards planning anchored in genuine expertise: prioritizing the nuance, context, and lived experience that technology cannot replicate. Timbuktu Travel's Co-Founder, Johnny Prince, notes that while AI enhances operational efficiency, it cannot match the intuition required for complex, high-value travel or the discernment that comes from someone who has walked the ground themselves. “There will never be a replacement for real, first-hand knowledge,” he explains. “Travel is emotional. It's built on conversation, trust, and perspectives; not predictions.” Reflecting this ethos, Timbuktu Travel uses technology in a supporting role while ensuring that every itinerary is shaped by specialists whose understanding has been earned through time spent in the destinations they curate.
For Timbuktu Travel, 2026 is not just about places on a map, it's about people, stories and connections. By combining innovative technology with the expertise of local specialists, the company ensures that each trip is personal, seamless, and transformative. Every journey is crafted with intention, designed to leave a positive mark on both traveler and destination alike.
To learn more about Timbuktu Travel, visit timbuktutravel.com.
About Timbuktu Travel:
Founded in 2014, Timbuktu is a modern, tech-focused travel company revolutionizing booking multi-destination trips and making travel extraordinary from beginning to end. Timbuktu Travel's pioneering platform offers a simple solution to a time-consuming, complex, and overwhelming research process, providing transparency and real-time pricing for hotels, activities, and experiences. Timbuktu Travel's technology is complemented by more than 12 travel experts based around the world, from Cape Town to Patagonia, who are on hand to advise on everything from logistics to hidden gems and experiences in Africa, Asia, and Latin America. To date, Timbuktu Travel has designed trips for over 3,000 travelers who give an average review of 5 stars. Timbuktu Travel is passionate about empowering guests to travel with a purpose and leave a positive impact, donating $50 from every booking to projects focusing on female empowerment, education through technology, and conservation