05 Aug 2025
Epic Road Trips

Australian Traveller

Australia was made for road trips – and Australian Traveller's new campaign showcases just how epic they can be.

From coastal drives to red dirt tracks, winding wine routes to flower-strewn highways, Australian Traveller celebrates the rich diversity of the Australian road trip. 

“With hundreds and thousands of roads to explore across the country, it's little wonder that road tripping is deeply ingrained in the national psyche: we have perfected the art of the driving holiday,” says the magazine's print editor, Imogen Eveson. 

“In this epic campaign, we take to the highways and backroads to showcase Australia from coast to country to outback – and invite readers to do the same as we look forward to spring and shake off our winter hibernation.”

Available in print and online now, Epic Road Trips traverses every state and territory. The campaign includes: 

The top 3 road trips in your state:

NSW

Grand Pacific Drive
Northern Rivers Hinterland Way 
Mountains & Gold Rush (Blue Mountains – Central West) 

VICTORIA

Grampians 
Great Alpine Road
Great Victorian Bathing Trail 

WA

Gibb River Road
Perth to Broome Coastal Drive
The Southwest Edge Loop 

NT

Nature's Way Loop (Darwin to Nitmiluk via Kakadu and Litchfield)
Binns Track 
Red Centre Way & East Macdonnell Ranges Loop

TASMANIA

Great Eastern Drive
Northern Forage Trail 
Cradle to Coast

QUEENSLAND

Scenic Rim Road Trip
Pacific Coast Way
Mt Isa Discovery Drive 

ACT

Namadgi National Park Scenic Drive 
Canberra's Snowies Alpine Way 
Canberra Wine Region 

SOUTH AUSTRALIA

SA Seafood Frontier 
Explorers Way Loop
Mighty Murray Way 

 

Plus:

  • A wildflower-chasing adventure across Western Australia with seasoned local road trippers Charlotte and James Maddock, and an off-road odyssey to Dirk Hartog Island, Australia's westernmost point.
  • Take a two-week 4WD expedition through Arnhem Land and hit the Mereenie Loop from Alice Springs to Kings Canyon in the Red Centre.
  • Find a new perspective on the Great Ocean Road – explored by helicopter, mountain bike and foot.
  • Spend the weekend on a winding EV journey through South Australia's wine regions.
  • Meander along country roads and meet the makers of NSW's Southern Tablelands.
  • An east coast Tasmanian road trip with a twist: no driving required. Is coach travel is making a comeback? 

 

- END-  

 

To arrange an interview on this or any other 2025 Australian travel trends and forecasts, please email or call: 

Quentin Long 
Managing Director
qlong@australiantraveller.com 
0429 980 955

Imogen Eveson 
Print Editor 
ieveson@australiantraveller.com 
0468 844 237 

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