Swaffham, Norfolk – 3rd June 2025 – One Traveller, the award-winning solo holiday specialist for the over-50s, has officially revealed its top travel destinations for 2025, based on bookings taken up until 31st May 2025.

With 38% of the UK population aged 50+*, more travellers are seeking unique, enriching solo experiences with the security of an escorted group tour. This year's top selling destinations highlights the timeless European gems of Austria and Italy; new tours introduced this year to Albania and Crete; and long-haul adventure to New Zealand.

Top 10 One Traveller destinations for 2025

1. Austrian Lakes & The Tyrol
   A firm favourite of One Traveller customers, the tranquil waters, majestic mountains and charming lakeside towns make this perennial favourite a top pick.
2. Lake Bled, Slovenia
   Customer feedback has suggested its popularity is partly due to the area being under the radar and lesser-known than other European regions with outstanding scenery and it is therefore less crowded.
3. Albania
   A new tour introduced by One Traveller for 2025 and a rising star in European travel, Albania offers unspoilt beaches, rich history, and genuine hospitality.
4. Opatija, Croatia
   This elegant Adriatic resort town is a perfect blend of culture and relaxation.
5. Lake Garda, Italy
   A timeless classic – stunning lake views, historic towns and world-class cuisine.
6. Egypt & Nile Cruise
   A river cruise and part of the ONE EXPERIENCE portfolio, where small ships and hotels are taken over exclusively for One Traveller, and include a choice of special add-ons.
7. Puglia, Italy
   Another firm One Traveller favourite topping the favourite list for the past five years.
8. Crete
   New for 2025 and a ONE EXPERIENCE holiday, this trip has sold so well that dates up until October 2026 are on sale, six months earlier than forecast.
9. Prague, Czech Republic
   Where it all began for One Traveller and the first destination the company offered when the tour operator launched in 2007.
10. New Zealand
    A new tour that launched in January 2025 with 2026 dates selling out so quickly more dates have been added. A 30 night dream long-haul escape combining dramatic landscapes and Maori culture with a two night stopover in Singapore included to help with the jet-lag.

One Traveller's founder, Ian Darkin said “Our 2025 list reflects a growing trend: solo travellers are seeking destinations that balance beauty, culture and comfort.  Whether it's a lake retreat in Austria or an unforgettable journey through Egypt, we're proud to offer tours that create lifelong memories. We are consistently reviewing our choice of destinations in response to customer feedback and are delighted to see that some of our new tours for 2025 to Albania, Crete and New Zealand have been received so well.”

All One Traveller holidays include the services of a dedicated tour manager, hand-picked hotels with double rooms for single occupancy, many meals, excursions with private coach travel and multi-lingual local guides as well as the peace of mind of travelling with like-minded solo adventurers.  Visit www.onetraveller.co.uk to explore full itineraries and book your 2025 holiday.

-ENDS-

ABOUT ONE TRAVELLER:

• A Norfolk-based, family-run company, One Traveller was founded in 2007 by Ian Darkin, a highly experienced Tour Manager, who specialised in escorting solo travel holidays.
• One Traveller has since gained the reputation as the UK's number one escorted solo holiday specialist for the over-50s, winning multiple British Travel Awards for 'Best Travel Company for Singles Holidays' in 2023 and 2024 and was placed first by WHICH? for Recommended Provider for Solo Tours in December 2024.
• The ethos of the company is to create fantastic experiences for like-minded mature individuals who, by choice or circumstance, wish to enjoy unique holidays throughout the UK, Europe and across the globe – with no single supplement to pay.
• One Traveller prides itself on excellent service, from the initial customer enquiry right through to the end of their holiday.
• www.onetraveller.co.uk

For images, more information or to discuss press trip opportunities please contact:  Angie Sloan E: angie@sloansquared.co.uk

*Source: The Centre for Ageing Better