
Tags: luxury travel, Sustainable Travel, Conscious Travel, Travel PR, Travel Marketing, \

From the ancient hilltop villages of Italy to the spice-laden markets of India, these partnerships are not just about geography, they're about the narratives woven into every journey. Italy Charme crafts deeply immersive experiences across Italy, unlocking private palazzos, hands-on culinary adventures, and intimate encounters with local artisans.
Anecdotes, meanwhile, is a curator of meaningful journeys across India, Sri Lanka, Nepal, Bhutan, and more – offering soulful, layered travel experiences that extend beyond typical tourist circuits.
Slojourn Studio Co-Director, Narelle Langton, expressed the team's excitement about the new partnerships. “Expanding into Italy and India marks an exciting new chapter for Slojourn, introducing destinations rich in history, culture, and storytelling. With Anecdotes, we also open doors to places like Mongolia and Egypt – diverse and evocative landscapes that inspire deeper exploration. Yet, these new partnerships feel entirely in sync with our existing portfolio, creating natural pathways between destinations. Whether it's a journey through India flowing seamlessly into Bhutan or an Italian escape paired with a Mediterranean retreat, we're excited about the opportunity to help Australian travellers curate meaningful connections that transcend borders.”
“At Slojourn, we believe the best travel experiences are stories waiting to be told, and both Italy Charme and Anecdotes embody that philosophy perfectly,” she said. “Each journey they create is more than just a trip; it's an unfolding narrative of place, culture, and personal discovery.”
For Slojourn Studio, the addition of these partners marks not just an expansion of destinations but the deepening of its expertise in the DMC space. With four Destination Management Companies and a national tourism board now in its portfolio, Slojourn's ability to offer highly customised, intimate, and transformative travel experiences has never been stronger.
Narelle speaks to the emotional pull of this kind of travel: “Modern travellers aren't just looking for a holiday; they're searching for something beyond the ordinary. They want stories to take home —moments that shift perspectives, encounters that leave imprints, and experiences that feel truly personal. That's why we're so excited to welcome Italy Charme and Anecdotes. They don't just plan travel; they craft journeys that resonate on a soul level.”
For Italy Charme, the synergy with Slojourn was immediate. “Italy is a land of stories, woven into our history, our landscapes, our way of life. Partnering with Slojourn means we can share our passion for Italy in a way that speaks to the traveller who seeks authenticity, connection, and depth,” says Italy Charme CEO & Founder, Moreno Moretti.
Anecdotes, too, sees this partnership as a natural alignment. “Our journeys are designed for travellers who want to go beyond the surface; to connect with the essence of a place. With Slojourn, we can share our storytelling approach with a wider audience who values meaningful, immersive travel,” explains Anecdotes Co-Founder, Aditi Chadha.
From an intimate cooking class in a centuries-old Italian villa to a sunrise boat ride along the Ganges, the stories travellers will uncover through Italy Charme and Anecdotes are as diverse as they are unforgettable. And with Slojourn Studio at the helm of their marketing and sales representation, these stories are set to reach an audience ready to explore the world differently —through the lens of depth, beauty, and authenticity.