The Asian Hotel Industry Conference & Exhibition (AHICE) is expanding its conference program with the introduction of two new events to the market.

Following a successful debut event in 2024 which welcomed over 500 key industry figures, AHICE South East Asia returns to South East Asia from January 24-26 with a bumper program packed with over 100 insightful speakers and stellar networking opportunities.

Recognised throughout Asia Pacific and beyond as “The Hotel Event Where Deals Get Done”, AHICE is highly regarded as the largest and most influential hotel conference in Asia Pacific.

The 2025 event will see the launch of two new events, giving delegates the opportunity to delve deeper into the worlds of hotel technology and hotel design.

On the morning of Day 2, the new InnTECH Hotel Technology Summit and first-ever South East Asia Design Inn Symposium will run simultaneously.

INNTECH HOTEL TECHNOLOGY SUMMIT: THE POWERFUL IMPACT OF TECHNOLOGY

The all-new hotel technology summit 'InnTech' will feature three hours of panel discussions, keynotes, Q&As and masterclasses firmly focused on the latest and emerging hotel technology.

At a pivotal time in the hotel industry, amid the stratospheric rise of artificial intelligence (AI), this conference will tackle the critical issues in hotel technology and look to ways that technology can be leveraged for greater results.

From AI to procurement software, in-room entertainment, door locking tech, PMS and RMS systems, digital marketing, robots and more, the InnTech Summits will feature rich content targeted at a VIP crowd of hotel investors, owners, GMs, VPs, CEOs and more.

Key sessions include: The Intelligent Guest Journey: Personalisation, Connectivity and Loyalty; Serving Your Guests More Effectively and Boosting Profitability; Agile Revenue & Distribution: Real-Time Strategies For Increasingly Dynamic Markets; Securing Long-Term Value: Workforce, Compliance, and Operational Excellence; and Building For Tomorrow: Data-Driven Development and Sustainable Asset Evolution.

Tony Marshall Vice President and Managing Director, Asia Pacific for hospitality software company Agilysys, a Principal Partner of AHICE South East Asia, said the conference will provide an important opportunity for industry to connect and collaborate.

“AHICE South East Asia continues to bring together hospitality leaders from across the region to exchange insights, explore new opportunities, and discuss the future of the industry,” Marshall said.

“With a strong line-up of speakers and networking opportunities, this year's event sets the stage for invaluable conversations on hotel investment and operations, offering key takeaways for businesses looking to stay ahead in this fast-paced industry.

“We're eager to take part in thought-provoking discussions, build meaningful connections, and gain fresh insights that will shape the future of hospitality.

“As innovation continues to reshape the industry, we're proud to support the ideas and collaborations driving this transformation at events like AHICE, and look forward to the conversations that will inspire hospitality's next chapter.”

SOUTH EAST ASIA DESIGN INN SYMPOSIUM: A DEEP DIVE INTO HOTEL DESIGN

Following the success of leading hotel architecture and interior design conference, Design Inn Symposium Australasia-Pacific, the South East Asia Design Inn Symposium will examine the critical components of hospitality design and explore exciting new properties to open in the region.

Curated by the best creative minds in the business, the South East Asia Design Inn Symposium will offer inspiring masterclasses, project deep-dives and evocative panel sessions featuring leading architects, designers, hotel operators and owners.

Key sessions include: Designing for Adapting Brands: How To Stay On-Brand While Evolving Over Time; Operations In Design: How Functionality Meets Creativity; and a keynote Q&A with Richard Hassell, Co-Founding Director, WOHA Design, in conversation with Onyx ASW Chief Executive Officer, Ivan Sunde.

AHICE South East Asia is supported by leading multinationals including Agilysys, Hilton, IHG, Marriott International, Pan Pacific Hotels Group and Travel + Leisure Co. as Principal Partners.

ahiceconference.com/southeastasia