January: Tourism Shizuoka Japan has confirmed its attendance at this year's TravMedia International Media Marketplace (IMM) event, taking place on 17th and 18th February, where the prefecture's UK representatives will be on hand to discuss the latest developments in the region as well as media opportunities for the coming year and beyond.

Shizuoka's participation at the event provides an opportunity for attendees to learn more about the diverse and fascinating prefecture, which is home to the majestic Mount Fuji and just one hour from Tokyo by bullet train.

Shizuoka boasts a spectacular natural environment of coastline, mountains and lakes, including the beautiful Izu Peninsula, which has been described as “Japan's Riviera” and was designated as a Global Geopark by UNESCO in April 2018. The region is steeped in history, with a huge choice of traditional ryokan inns, onsen hot springs, shrines and historic buildings and is also a gourmet paradise. Its natural environment produces some of the country's best food and drink, from green tea and wasabi to fresh seafood.

The latest news from the region includes the recent opening of the luxurious nature-inspired hotel GREENITY IWATA in November 2024, as well as the launch of a range of new cultural and hiking experiences in the prefecture such as a new culinary walking tour of Atami and a 2-day private climbing tour of Mount Fuji.

For more information on IMM 2025 or to sign up for the event and meet with Shizuoka's UK representatives, visit: www.travmedia.com/immuk/. Meeting preferencing closes for the event on the 31st of January 2025.

For information about Shizuoka, visit: https://exploreshizuoka.jp or contact Rebecca Pasha at: Rebecca@humewhitehead.co.uk / 020 3375 4050.

ENDS