Date: September 16, 2025
Event: Mexican Hospitality Summit 2025
Location: Hotel Aken, Prolongación Montejo, Mérida, Yucatán, Mexico
Organizers: Rocco Bova, Fran Lugo, and Adolfo Tuñon

The Mexican Hospitality Summit 2025 will bring together leaders from the tourism and hospitality sectors on February 20th in Mérida, Yucatán, for a day filled with learning, networking, and inspiration. Organized by Rocco Bova, Fran Lugo, and Adolfo Tuñon, the Summit will feature expert keynotes, panel discussions, and specialized workshops, all centered around five key pillars: Human Capital, Technology & Innovation, Sustainability, Wellness, and Operational Excellence.

Featured Speakers:

• Braulio Arsuaga – CEO, Grupo Presidente
• Enrique Calderón – COO, Grupo Posadas
• David Escalante – CEO, Grupo Amigo Yucatán

Expert Panels:

Panel: “The Recruitment Process: Closing the Gap”.

Moderator: Rocco Bova

Panelists:

• Dulce Cauich Estrada - Human Resources Manager, Chablé Hotels & Resorts
• Gabriela Lozano Vega - General Manager, Human Search
• Jorge Armando Lefranc - Director of People and Culture, Four Seasons Hotels & Resorts

Panel: “Wellness: How Winning Hotels Are Redefining Hospitality”.

Moderator: Fran Lugo

Panelists:

• Luis Ramirez - Spa & Wellness Corporate Director, Meliá Hotels International
• Eduardo Finci - Director, American SPA Association
• Adriana Azuara - CEO & Founder of ALL4SPAS

Panel: “Leadership and the New Generations”.

Moderator: Adolfo Tuñon

Panelists:

• Gabriela Morales - Human Resources Manager, One&Only Resorts
• Cesar Tapia - Director of Talent and Culture, Rosewood Mandarina
• Jairo Torres Villicaña - Hospitality Consultant & Keynote Speaker
• Jair Arango - Organizational Transformation and Luxury Hospitality Expert

Panel: “Operational and Financial Efficiency: Technologies that are Revolutionizing Hospitality”.

Moderator: Fran Lugo

Guests to be revealed in October

Workshops and Training:

Executive Director Wellness Training

Date: February 21 and 22, 2025
Modality: Face-to-face + 6 months in Online Academy
Effective Leadership Workshop:

How to manage your career and personal branding

Date: February 21, 2025
Modality: Face-to-face
Target Audience: Aimed at hotel owners and managers, human resources directors, tour operators, wellness centers, consultants, and tourism students interested in the latest trends and strategies in the sector.

Contact:

For more information, visit our website: www.sumexhosp.com or follow us on our social networks:

Instagram: @sumexhosp
Facebook: @sumexhosp
LinkedIn: @sumexhosp
Email: info@sumexhosp.com