LEWES, Del., Aug. 20, 2024 — Airalo, the world's leading eSIM provider, is excited to announce the launch of its newest campaign, "Bill Shock," featuring beloved actor and comedian Ken Jeong. In this innovative and hilarious campaign, Ken Jeong plays Bill Shock, personifying the unexpected and often exorbitant roaming fees unsuspecting travelers face while abroad.

The "Bill Shock" campaign cleverly depicts Jeong as a mischievous character who surprises travelers at the most inopportune moments — whether they're listening to their favorite music, capturing breathtaking moments on camera, or simply making quick internet searches. As these travelers enjoy their vacations, "Bill Shock" swoops in, revealing the hidden costs of international roaming and leaving them stunned and frustrated.

This campaign is part of Airalo's broader summer initiative to educate travelers about the benefits of using an eSIM while exploring new destinations. With travel season in full swing, Airalo is committed to helping globetrotters avoid the pitfalls of traditional roaming fees.

"That sinking feeling of a surprise roaming bill? We've all been there," empathizes Abraham Burak, Airalo's Co-Founder. “Ken Jeong's hilarious portrayal of 'Bill Shock' is that fear we carry on every trip abroad. Airalo is about turning that anxiety into freedom, so you can explore the world with confidence, not worry."

Airalo even tracked down a man from Florida who got hit with $143,000 in surprise roaming charges after a trip to Switzerland and invited him to share his story. Spoiler: He uses Airalo now.

To watch Ken Jeong as "Bill Shock" and learn more about how to protect yourself from unexpected roaming charges, visit Airalo's YouTube channel. Don't let "Bill Shock" ruin your next adventure — stay connected and in control with an eSIM from Airalo.

Key Benefits of an eSIM from Airalo:

• Instant Connectivity: Enjoy seamless internet access as soon as you land without hunting for local SIM cards or Wi-Fi hotspots.
• Coverage in 200+ Countries and Regions: Stay connected no matter where your journey takes you with eSIM plans tailored to your specific needs.
• No Surprise Fees: With transparent pricing and no hidden costs, travelers can enjoy their vacations without the fear of unexpected charges.
• Multiple Data Plan Management: Easily switch between plans and manage data usage for the whole family, all within a single app.

About Airalo:

Airalo is the world's leading eSIM store, offering a wide range of eSIMs for over 200+ countries and regions. Airalo's mission is to provide travelers with affordable, accessible, and transparent connectivity options, empowering them to stay connected without worrying about roaming fees.

Don't let "Bill Shock" catch you off guard this summer. Protect yourself from surprise roaming fees by visiting Airalo.com and exploring our range of affordable and flexible eSIM plans.

For media inquiries, please contact press@airalo.com.