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06 Aug 2024
Surge in Longer Stays in the Southwest Is Driving Early Summer Bookings for Landal GreenParks UK
Tags: lodges, UKTravel, self catering, Landal GreenParks, Nature, Sustainablity
Landal GreenParks UK, the UK's fastest growing company offering holiday breaks in nature, has seen a 24% YoY increase in summer bookings driven by longer staycations in the Southwest region.
The self-catering holiday specialist has seen a 57% increase in 14-night stays YoY in the region, with 60% of bookings for durations of seven-nights or longer showcasing a growing trend for extended summer breaks.
It follows the addition of Landal Whalesborough Resort & Spa to the UK portfolio earlier this year, and extra capacity with brand-new lodges at Landal Bude Coastal Resort and Landal Clowance, to meet demand.
“We are delighted to see such a strong start to the summer season. It's clear from our data that we are seeing real growth in holidaymakers looking for longer getaways during the summer period for two reasons. Guests are wanting to make the most of the time they spend with loved ones as well as use our resorts as a base to discover what the UK has to offer.” said Paul Hardingham, Managing Director of Landal GreenParks UK.
The international holiday brand has also seen a significant rise in inbound visitors for the Southwest region, with bookings up 49% for the same period, now accounting for 15% of all bookings. Visitors from the Netherlands (67%) and Germany (15%) are opting for resorts with a variety of onsite facilities.
“We're also thrilled to attract European customers who continue to see the benefit staying with us. This is a testament to our diverse range of resorts with onsite facilities such as indoor swimming pools, restaurants and activities, providing families with weatherproof breaks, excellent value and the opportunity to explore the UK.”
Landal GreenParks has recently expanded its UK portfolio with three new resorts: Landal Whalesborough Resort & Spa in Cornwall, Landal Twin Lakes in The Lake District, and Landal Hexham Lodges in Northumberland.
For more information, or to book, visit: www.landal.co.uk
Notes to Editor:
About Roompot and Landal GreenParks
Roompot and Landal GreenParks together are leaders in wide-ranging holidays and accommodations in Europe. As a professional and innovative host, Roompot and Landal GreenParks offer every guest unforgettable holiday experiences in more than 30,000 highly varied accommodations at more than 300 beautiful holiday locations in thirteen countries.
With a great diversity of destinations, accommodation types and holiday options, Roompot and Landal GreenParks offer something special to suit every preference and budget, from beach houses to designer villas, and from glamping to beautiful lodges and luxury chalets. This gives the annual 5.5 million guests an unprecedented number of holiday options, and in all seasons.
Driven by the purpose 'We give everyone the freedom to find their happy place', Roompot and Landal GreenParks aim for further international growth and are committed to creating a better environment. Thanks to an active sustainability policy, the parks are Green Key certified. Together with their 5,000 colleagues at all destinations and offices, they ensure that every guest finds their 'Happy place' at Roompot and Landal GreenParks.
At Roompot and Landal GreenParks, they act according to four core values: 'Feel at home', 'Together as one', 'Discover your nature' and 'Focus on what matters'. These values shape both the culture and the brand, ensuring that guests, colleagues and partners always feel at home and welcome.
Roompot and Landal GreenParks create a safe and trusted environment where everyone supports each other, encourages curiosity and prioritises what really matters, such as a sustainable future and personal happiness. More information at roompot.com and landal.co.uk
