As the borough of Halton celebrates its 50th Anniversary, we have created a list of 50 Quirky Things you can only do in Halton! 

The '50 Things' project aims to raise awareness of the borough's hidden gems and to increase tourism to the region.  Through this initiative, we encourage both residents and visitors to explore all the unique and exciting experiences that make Halton a must-visit destination.

Officially formed on April 1, 1974, the borough of Halton unites the two towns Widnes and Runcorn on either side of the River Mersey, 10 miles upstream from Liverpool.  

The name of the district was inspired by the ancient Barony of Halton which had owned land on both sides of the river with the iconic Silver Jubilee Bridge linking the two towns which share a common heritage. Widnes was regarded as the birthplace of the chemical industry and its development spread to Runcorn in the 19th century. This backstory inspires a fascinating and proven formula for visitors and residents to discover old and new; surprising, unforgettable and Instagrammable moments. 

Widnes Vikings, an English professional rugby league club based in Widnes, have been an integral part of the 50 Quirky Things initiative and are actively contributing as members of the Marketing Halton Steering Group. Their involvement reflects their commitment to the community and adds an extra layer of enthusiasm to the celebration. 

To celebrate, Widnes Viking's Rugby League team mascot, Kemik the Viking, went out on an adventure to discover some of the 50 Things You Can Only See and Do in Halton! From taking a selfie with a giant, to hiking around a lighthouse, this Widnes Vikings Mascot commented: 

“I had a blast exploring some of the '50 Quirky Things You Can Only Do in Halton' this morning! It's a great way to get out walking and see all the unique and interesting things we have right on our doorstep!” 

Widnes Vikings Rugby League Club have teamed up with Visit Halton to create a competition for Widnes Viking Fans who visit the most of the 50 Quirky Things around the borough, wearing their kit.  

You could win a signed ball by the Vikings' First Team and 2x Tickets to their Final Home Fixture Game.  To enter, post your photos exploring the 50 Quirky Things, TAG @visithalton and @widnesrl and use the #HaltonHighlights   Competition Closes - 1st September 2024 

Visit Halton have also launched their own monthly competition, throughout 2024 to promote the 50 Quirky Things giving visitors the chance to win thrilling prizes. To enter, post your photo exploring the 50 Quirky Things, TAG @visithalton and use the #HaltonHighlights. 

We've also partnered with Halton Community Radio, and some of their presenters are venturing out to experience the 50 Things for themselves. 

Sir Councillor Paul Nolan Portfolio Lead for Culture says: “The 50 Quirky Things initiative 'is an exciting way of celebrating the 50th Anniversary. We're encouraging everyone, from local residents, to visitors from outside the Borough, to get out and explore the distinctive and exciting experiences that make Halton a unique destination.” 

Destination Halton

The Destination Marketing Scheme, part of the Liverpool City Region SIF programme, is a dynamic initiative aimed at boosting tourism and economic growth across the region. This 3-year program is funded by a collaboration of public and private sectors.

Its main priorities include: rejuvenating tourism, developing new visitor markets attracting mid-week visitors supporting businesses in hospitality, retail, attractions, and culture.

This initiative also aims to establish a sustainable funding model and support emerging destinations undergoing regeneration and Destination Halton is born.

Visit Halton - https://visithalton.co.uk/ 

Visit Halton is dedicated to delivering a compelling destination marketing campaign for Halton. This initiative, based on research and recommendations from Growth Platform, aims to showcase the charm and appeal of Halton to a wider audience and encourage tourism to the region, as well as getting Halton residents to go out and discover what's on their doorstep. A new website has been created, along with social channels to promote the region.

Marketing Halton's Vision:

Marketing Halton's vision is to create a thriving and vibrant destination brand in Halton, attracting visitors from far and wide, as well as encouraging Halton residents and visiting friends and family to discover more of Halton. It also wants to promote Halton as an alternative destination for conventions and investment and be seen as a plan to visit, work, live and invest.

For further information or interviews please contact alexis@viv-id.co.uk or molly@viv-id.co.uk