30 Nov 2023
AFAR Ranks Fiji as #1 Destination in its Annual Where to Go Travel List for 2024

Tourism Fiji

(Los Angeles, CA) Nov. 29, 2023 – AFAR, an award-winning travel media brand, revealed its annual Where to Go list, featuring 25 exciting destinations to visit in 2024, and Fiji was named the #1 location for travelers to consider as they map out the next year of travel. The destination was touted for the conservation efforts implemented by its sustainably-oriented resorts, including Kokomo Private Island, Six Senses Fiji, Vomo Island resort, and Nanuku Resort.

Spanning cities, regions, and whole countries, the AFAR Where to Go list is the result of months of research and reporting from AFAR's cohort of correspondents and editors roaming the globe. It features 13 individual destinations—plus an additional 12 places in editorial roundups covering Great American Cities, 2024 Capitals, and Classics Revisited.

Prior to this recognition, there has been a notable uptick in visitors overall to the islands. Fiji's arrival numbers out of the USA hit all-time highs for the months of July, August, September and October this year, further proving Fiji is an in-demand destination for travelers.

“We could not be more thrilled to be a part of AFAR's Where to Go List,” commented Brent Hill, CEO of Tourism Fiji. “We have always loved and admired AFAR, and it's an honor to not only be listed in their top 25 destinations, but being named the #1 destination is a huge opportunity for us to further gain exposure amongst the fantastic AFAR audience, which happens to be the most traveled trendsetters (and jetsetters) who are foreshadowing the future of travel.”

This announcement comes on the heels of Fiji's inclusion in Conde Nast Traveler's Best Places to Go in 2024 South Pacific list. Needless to say, Fiji will be at the top of American's travel lists for 2024. For more information about the destination, visit fiji.com.fj or book a flight on fijiairways.com.

AFAR's complete Where to Go 2024 list can be found HERE.

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 ABOUT TOURISM FIJI

Tourism Fiji is the destination marketing organizational arm of the Fijian Government agency responsible for marketing Fiji as the ideal destination for leisure travel globally. Tourism Fiji has established a presence in seven key markets around the globe, and its activities include advertising, public relations, media initiatives, trade shows, and programs for the tourism industry and consumer promotions to better showcase Fiji. To learn more about Tourism Fiji, visit www.fiji.com.fj.

ABOUT AFAR's WHERE TO GO LIST

Every year, AFAR's highly anticipated Where to Go list picks the best travel destinations for the coming year, focusing on opportunities that allow travelers to go deeper and that represent the brand's belief that travel can be a force for good.

ABOUT AFAR

AFAR is the critically acclaimed travel media brand that makes a positive impact on the world through high-quality storytelling that inspires, enriches, and empowers travelers who care. The print edition reaches 1.1 million travelers, while AFAR.com attracts 2.5 million monthly UVs. Follow along on Instagram (@afarmedia) and LinkedIn (https://www.linkedin.com/company/afar-media/).

 

MEDIA CONTACT

Bullfrog + Baum

FIJI@bullfrogandbaum.com

 

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