With Black Friday almost upon us, Generator and Freehand Hotels, the leading hybrid accommodation brands, are celebrating with a massive 50% off stays at all of their prime city-centre locations across Europe and the US. 

With the booking period running exclusively between 21-27 November, the Black Friday deal is valid on stays over two nights between 1 January – 31 March. The offer is a perfect chance for travellers to make the most of a magical winter city break to one of Generator's many European locations or escape the cold weather for the sunnier climes of Miami and Los Angeles.

Generator spans twenty-one locations across Europe, the UK, and the US, including the ever-popular Dublin, Berlin, Copenhagen, Miami, Venice, and Amsterdam. Pioneers of affordable lifestyle travel, the brands offer design-forward room types from shared to private bedrooms, exceptional bars, cafes, and rooftop terraces. Guests can choose anything from street-facing rooms, sleeping pods, and penthouse suites while enjoying award-winning locally inspired interior design, carefully curated events, extraordinary food, and beverage offers, and a great night's sleep in Generator and Freehand Hotels bespoke beds.  

Please note that this offer is only available for booking between 21-27 November for stays over two nights valid between 1 January – 31 March 2024. For more information and to book, please visit https://staygenerator.com and add the promo code BLACKFRIYAY.

 -ENDS-

Media enquiries:
generator@lotus.co.uk

About Generator

Founded in 1995, Generator is the leading boutique and lifestyle accommodation brand with a robust and growing portfolio across Dublin, London, Copenhagen, Hamburg, Berlin, Venice, Barcelona, Paris, Amsterdam, Stockholm, Rome, Madrid, Miami Beach, Washington D.C. and now New York. Pioneers of affordable lifestyle and masters of the social experience, all Generator properties have redefined their respective markets with design-forward room types from shared to private bedrooms, co-working and casual public areas, exceptional bars, cafes, and a variety of private event spaces - from street facing to penthouse suites and rooftops. In March 2017, Queensgate Investments acquired Generator, cementing its reputation as a leader in hospitality. Generator has recently been awarded its first third-party management agreements for The Paramount Hotel in New York and Berlin Alexanderplatz and continues on an impressive growth trajectory. 

Learn more on staygenerator.com  | @staygenerator

About Freehand Hotels

Freehand is a standout collection of beloved hotels operated by the trailblazing hospitality brand Generator that combine innovative design, award-winning food and beverage, and community spirit. Each Freehand location – across the US's most vibrant cities New York, Los Angeles, Chicago, and Miami – takes its cues from its surrounding neighbourhood, with spaces that are a microcosm of the best each city has to offer ensuring every experience at each Freehand property is completely one-of-a-kind. Acquired by London-based Queensgate Investments in 2019, Freehand and its award-winning renowned food and beverage concept, Broken Shaker, joins the trailblazing and globally revered, boutique Generator properties in offering affordable, design-centric accommodations—that include sophisticated yet comfortable private and shared rooms—alongside thoughtful communal spaces, and a lively, youth-driven social culture. Learn more on www.freehandhotels.com | @freehandhotels