GRAPEVINE, TX (May 16, 2023) - Meow Wolf, the arts and entertainment company known for Convergence Station, House of Eternal Return, and Omega Mart, has announced the opening date and name for its Dallas-Fort Worth location: The Real Unreal. The new exhibition will open on Friday, July 14 at Grapevine Mills. Tickets are now on sale.

Participants will embark on a journey through a technicolor wonderland that blends storytelling, technology, and immersive art. The experience encourages visitors to explore different dimensions of perspective and creativity through more than 30+ rooms of multidimensional art and compelling narrative.

A missing boy, a chosen family, and Hapulusgarrulus Lophoaquaflori all lie at the center of The Real Unreal's story, conceived by author LaShawn Wanak. It all begins with a blended family who has unknowingly unlocked portals to a different existence. As participants investigate these portals to the unknown, they will explore rooms that are both unfamiliar yet accessible through unforgettable psychedelic art. In addition to the exhibition, The Real Unreal will also include a cafe, retail store, and venue for live events.

“When participants step into The Real Unreal, they start a cosmic odyssey where surprises await around every corner, and each discovery sparks its own story,” said Senior Vice President and Executive Creative Director Dale Sheehan, “Every element in the exhibition weaves together a tapestry of characters, stories, and worlds. The creative energy of The Real Unreal extends beyond the physical, and leads to a potential unlimited host of cosmic side-effects.”

Meow Wolf Grapevine brings together 150 artists and fabricators, including 38 from Texas, who have created the artistic installations making up 70 unique and captivating experiences within The Real Unreal. Artists of all forms - including muralists, sculptors, photographers, undermallers, and video game designers - have collaborated on a truly unique installation that will immerse visitors in a captivating narrative. Collaborating artists working on this project include Dan Lam, Emmanuelle John, Mariell Guzman, Lance McGoldrick, XaLaVier Nelson Jr., Riley Holloway, and Nico Salazar (Future Fantasy Delight).

“It's an exciting moment to share the opening date of our next exhibition. The Real Unreal has been in the works for years and takes a bold step forward in our evolution of art and storytelling,” said Jose Tolosa, CEO of Meow Wolf, “As we pursue sustainable and thoughtful expansion, we are beyond excited to bring our unique brand of wonder unveiling this next chapter of the Meow Wolf universe and look forward to having new participants experience Meow Wolf.”

As a means to prepare participants' auras for this life-altering anomaly, Meow Wolf invited a mysterious creative wellness brand Laernü to create a pop-up experience at the mall. Laernü's custom supplements and educational courses support practices to tap into creativity from universes beyond our own at unaffordable prices. This pop-up will appear from a rhombus-shaped cloud on May 19. Given the ephemeral nature of multiversal pop-ups, curious earthlings interested in Laernü's offerings should visit the Grapevine Mills directly outside The Real Unreal quickly! Participants can play and retrieve a myriad of otherworldly ephemera–including Meow Wolf tickets– from Laernü's claw machine.

Starting July 14, The Real Unreal will be open at 10 a.m. daily. Hours are subject to change. Tickets are now available for pre-purchase starting at $50 for General Admission ($45 for Children). All are required to pre-book a time slot for entry. https://meowwolf.com/visit/grapevine 

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About Meow Wolf

Meow Wolf is a Santa Fe-based arts and entertainment company that creates immersive, interactive experiences that have transported participants of all ages into fantastic realms of story and exploration. Recognized in Fast Company's World's 50 Most Innovative Companies (2022 and 2020) and USA Today's Top 10 Best Immersive Art Experiences (2022), Meow Wolf experiences engage millions of curious seekers through discovery and play. The company's first exhibition in Santa Fe (2016) is the THEA Award-winning, international sensation, House Of Eternal Return, which reveals a multidimensional mystery house with secret passages, portals to magical worlds, and surreal, mesmerizing art exhibits. Omega Mart, at AREA15 in Las Vegas (2021) is an eye-popping smorgasbord of art in a dreamlike grocery store where other worlds gleam just beyond the frozen aisle. Denver's Convergence Station (2021) is a maximalist grandiosity of architecture, a quantum transit station that connects to four alien worlds forged together in a post-singularity moment of amnesia. Meow Wolf will open The Real Unreal in

Dallas in July 2023 with the next location opening in Houston in 2024. Meow Wolf is proud to be the first certified B-Corporation in the themed entertainment industry.

About Grapevine

Home to hospitality since 1844

Historic Grapevine, Texas—centrally located between Dallas and Fort Worth—is the premiere go-to destination when planning a getaway or vacation in North Texas. Step back in time on Historic Main Street and visit more than 80 charming locally-owned shops, boutiques, bistros and artisans. Unwind at one of the many award-winning winery tasting rooms, and rest easy at one of the city's exceptional hotels. Take advantage of recreation on Lake Grapevine as well as over 67 miles of hiking and biking trails. Hop aboard the Grapevine Vintage Railroad or experience late 19th century farm life at historic Nash Farm. Whether you enjoy indoor or outdoor activities, Grapevine has something for everyone. As home to Dallas Fort Worth International Airport (DFW), Grapevine is highly accessible, with the convenience of TEXRail commuter train that connects Terminal B to the historic downtown district in only 10 minutes. For more information, visit GrapevineTexasUSA.com. 

Press Contact

Connor Gray
Public Relations Manager, Meow Wolf 806-570-2128 connor.gray@meowwolf.com 

Lucy Joyner, Grapevine CVB (UK) lucy@mdsg.eu