05 Nov 2021
Marbella Tourism Appoints Fox Communications as UK PR Representative

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Fox Communications Group Ltd

Fox Communications has been appointed as Marbella Tourism's PR representative within the UK market. The first UK agency to partner with the renowned holiday destination for a strategic media-relations campaign, Marbella Tourism will be leveraging Fox Communications' expertise in the luxury travel and experiences sector, and strong media network to strengthen the city's reputation as a luxury destination within the UK market. 

Partnering on a project to impactfully engage with UK media, Fox Communications will focus on the ongoing evolution of the destination's celebrated upscale hospitality industry, in particular the areas surrounding tourism, gastronomy, sustainability, wellness and culture.

Located on the Spanish Costa del Sol, within the sun-kissed and culture-rich regions of Andalusia, the area is seeing significant growth in the luxury hotel sector. With major investments from some of the world's leading hotel groups - including Nobu Hospitality, Ikos, Four Seasons, Hyatt and W Hotels – these additions to the region's vibrant tourism industry will further cement Marbella's reputation as a five-star destination.

Ángeles Muñoz, Mayor of Marbella and Tourism Council says: “We are incredibly excited to be working with Fox Communications as our first PR representatives within the UK market. As we move into a new era for travel, we look forward to working together with the team to shine a light on some of the many exciting upcoming projects and nurture our relationship with a country we hold dear and move towards a more prosperous period for the tourism industry, both in Marbella, and Spain in general.”

Lysbeth Fox, CEO of Fox Communications comments: “Marbella has long been a stand-out destination for the UK market, with a reputation for excellence and of course, beautiful weather. We have enjoyed working with brands in the region over the past few years – both new and existing – and are delighted to be partnering with the tourism authority during what is proving to be a pivotal period for the region, and for the relaunch of the travel industry on a global scale.”

About Marbella Tourism Board:r

Locate on the Spanish Costa del Sol, just 40 minutes away from Málaga international airport, Marbella has long been a destination synonymous with excellence with a reputation for luxury and wellness tourism, exceptional golf courses, a rich history and culture, impeccable gastronomy, outstanding MICE facilities and a vibrant nightlife. Stretching from Fuengirola to Estepona, this sun-drenched region boasts 27 kilometres of golden sandy beach, 8 five-star hotels and resorts, four Michelin-starred restaurants, and two major yachting hubs. Seven new high-end hotels are under development (including Four Seasons Río Real, Hyatt Puerto Banús, and W Hotel Marbella). The region will host the prestigious Solheim Cup in 2023 and is among the nominees for the 2022 Best Destination in Europe award by European Best Destinations.

About Fox Communications:

Launched in 2011 by Founder and CEO, Lysbeth Fox, Fox Communications is a global brand consultancy with dedicated strategy, media relations, events, brand partnerships, VIP and influencer marketing and multi-platform content divisions. With offices in London, New York and Milan, Fox Communications delivers insights and results-driven dynamic campaigns with global impact and lasting value across luxury travel, wellbeing, gourmet, and experiences.

For more information, please visit turismo.marbella.es/en.

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For media enquiries, please contact the team at Fox Communications

marbella@foxcomms.com

0203 405 9370

www.foxcomms.com

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