
Bound Round Pty Ltd today announces the official launch of Family Travel magazine, the new masthead resulting from its merger with Elwin Media (former publisher of Out & About With Kids magazine).
The first issue boasts a new look and clearly defined sectioning aimed at making the publication both inspirational and functional. With a section dedicated to travelling with special needs and a section focused on domestic travel, Family Travel aims to be an inclusive magazine that appeals to families of all shapes, sizes, interests and budgets.
Sections within Family Travel include:
- Plan – providing valuable information for planning a getaway, with news, views kids' picks and specific details for those travelling with special needs
- Holidays – focused on providing detailed features on hot international destinations
- Navigate – delivering top tips and recommendations for maximising family getaways
- Out & About With Kids – dedicated to the best of Australian travel, including events, holidays, camping trips, and city adventures
“We are thrilled to bring to life the combined vision of Family Travel and Out & About With Kids, in a magazine that is accessible to all,” said Janeece Keller, Founder & CEO. “We want to help families make the most of the 18 summers (or 51 school holidays) they have with their kids and we've designed Family Travel magazine to support that by making sure we cover aspirational, inspirational as well as obtainable experiences.”
“The team behind this first edition are the best there is. We've got a seasoned editor at the helm, a dynamic and accomplished designer, an amazing group of contributors, and a partner focused sales and marketing team. And what's more, the diversity in our team reflects the diversity of our readers, so I'm confident we're inclusive of a broad range of family shapes, sizes and dynamics.”
“I'm really excited by the how this first issue will be received by our readers, partners, and community,” Janeece concluded.
In this launch issue, Family Travel magazine tackles Tokyo, cruising, the best snow destinations around the world – from Japan to the US, Europe to Canada and of course Australia to New Zealand – and of course the family favourite Fiji. Readers can discover movie magic throughout the Hawaiian islands, or delve into the delights of Bali in the surfing safari feature.
WA shines with a spotlight on Hillarys Boat Harbour, and with 36 pages of awesome insights, the Out & About With Kids section brings domestic Australian travel to the fore. With local destinations, attractions, restaurants, hotels and events all in one place, families can find plenty of fabulous things to do in their own home town.
Readers are encouraged to share their thoughts on the new-look magazine by submitting a letter to editorial@boundround.com and go in the running to win a $200 Coles voucher.
For all media enquiries please contact:
Janeece Keller - janeece@boundround.com or Elisa Elwin - elisa@boundround.com
All media kit requests: Natasha Keller - natasha@boundround.com
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About Bound Round
Bound Round started as a kids travel app and over six years has evolved to become the parent company of the largest, integrated, editorial family travel brand in Asia Pacific, Family Travel.
In addition to running the Family Travel brand, Bound Round is a multi-platform media and consumer engagement business that offers brand marketing, video production, and consulting services to the travel and tourism industry. To learn more about Bound Round visit www.boundround.com.
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Natasha Keller
Head of Online, Marketing & Communications | Bound Round Pty Ltd | Frenchs Forest, NSW, Australia
Mob: +61 (0)431 731 096 | natasha@boundround.com | www.boundround.com
Our Consumer Brands
www.familytravel.com.au | www.outandaboutwithkids.com.au | www.mydiscoveries.com.au
Please note: I do not work Wednesdays.
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