With the peak European summer holiday booking season in full swing, Mr & Mrs Smith is announcing the expansion of its collection of boutique hotels to include some seriously sigh-inducing luxury villas. The selection of privately owned properties features villas in Ibiza and Mallorca, all equipped with products from Aesop, can be viewed online at Mrandmrssmith.com/luxury-villas.

As with all Mr & Mrs Smith properties, each villa has been tried, tested, and personally visited by one of the team. The 100-strong set of highly-covetable homes range from Finca Basso: a restored farmhouse hidden in quiet Ibizan countryside; to ultra chic and modernist Casa Atlantis; to family-perfect beachside bolthole, Marysol.

'Moving into luxury villas has two significant benefits for Mr & Mrs Smith - the first is the improvement to our product portfolio for our customers, meaning we now have the ability to book stunning villas for those who we know want the flexibility to holiday in more than just a hotel room. The second is the natural commercial benefit to the business, giving us the opportunity to increase the volume of bookings we take over the peak summer holiday booking season.

'We always see very high demand for the Balearic islands so it was a natural first step to work with properties in Mallorca and Ibiza, before looking at opportunities for potential further expansion of the collection.'

• James Lohan, Founder and Executive Chairman, Mr & Mrs Smith

With direct relationships with the villa owners, Mr & Mrs Smith is able to ensure superlative service across every aspect of the holiday. The Smith24 travel team will service luxury villa booking requests via the usual booking number of 0330 100 3180. Specialist villa consultants will then ensure seamless service delivery across every aspect of the stay, be it arranging full catering by a private chef, or a hot air balloon trip on the beach at sunrise.

A new and specialist set of on-island Smith consultants will also be on hand to continue the full service support and come armed with a wealth of insider tips - from the hottest tables in town to the very best boutique bars. Operating a meet and greet service as soon as clients step through the airport gates, these consultants will run a seamless check in service at every villa, as well as managing 24/7 support via a local telephone number throughout each stay.

Each villa will include a range of Aesop products, as well as body care favourites like Geranium Leaf Body Cleanser, Rind Concentrate Body Balm and Body Cleansing Slab.

Peak season operates from April until October each year, with villas bookable for a minimum stay of seven nights, Saturday to Saturday only. Full details on the collection and specific villa descriptions can be viewed at Mrandmrssmith.com/luxury-villas.

Notes to editors:

• A selection of high res images of Finca Basso, Marysol and Casa Atlantis can be downloaded from this link
• A 7 night stay in a Mr & Mrs Smith villa costs from AUD $6,545

Mr & Mrs Smith is an award-winning boutique-hotel booking service specialising in the world's most seductive stays. Founded in 2003, there are now more than 1,000 boutique and luxury hotels in the collection, all hand-picked and anonymously reviewed. With Smith you'll get the best prices guaranteed, free extras on arrival and round-the-clock service from Smith24, our in-house travel specialists. New for 2016, the collection also includes luxury villas in Ibiza and Mallorca, too. Go to mrandmrssmith.com to browse and book.

For more information contact Mr & Mrs Smith's PR Director:

Sophie Baker 
+61 (0) 438 442323 or sophie@wanderlustunion.com.au