21 May 2015
Le Club Accorhotels has launched its largest ever points offer, designed to reward and recognise members that book and stay with an Accor hotel in Australia, New Zealand and Fiji, between now and 30 November, 2015.
Members who register and stay at a participating Accor hotel in Australia Pacific during the campaign period will automatically go in the draw to win one million Le Club Accorhotels points worth more than AU$25,000.
The lucky winner can redeem their 1 million points at more than 2,800 Accor hotels and resorts across 13 brands and 92 countries around the world.
Vice President Loyalty & Digital Commerce for Accor Australia, Renae Trimble says, “Every stay during the promotion is effectively an entry into the draw – so the more you stay the more chances you have to win.
“We want to continue to reward and recognize our loyalty members, and are confident that this giveaway, which is our largest points prize to date, will provide a great incentive for our members to explore Australia, New Zealand and Fiji for an outstanding hotel experience this year.”
To be eligible to win the 1 million Le Club Accorhotels points giveaway, register for the promotion at www.accorhotels.com/winamillionpoints and book a stay on a Le Club Accorhotels eligible rate via an Accor channel.
Members will also receive an additional entry into the draw and double their chances to win if they book a vehicle with Le Club Accorhotels global partner, Europcar, during the same period. In addition, Europcar will give members 100 bonus Le Club Accorhotels points for every car booking made during that period.
The industry leader, Le Club Accorhotels, is the Group's multi-brand loyalty program for its Sofitel, Pullman, MGallery, Grand Mercure, The Sebel, Novotel, Suite Novotel, Mercure, ibis, ibis Styles, Adagio and Thalassa Sea & Spa branded hotels.
With over 19 million members worldwide, the program has reinvented itself in the past two years by extending more benefits, more generosity and more member events to different travellers, and was recently awarded four prestigious awards at the 2015 Annual Freddie Awards including; Program of the Year in Middle East & Asia Pacific/Oceania and Europe & Africa.
Accor, is the world's leading hotel operator, with 480,000 rooms in 3,700 hotels across 14 trusted brands in
92 countries. The company is organized around two distinct divisions, HotelServices, which operates and franchises the hotels and HotelInvest, which is a hotel owner and investor. The Accor hotels sit in three segments from budget to luxury which are constantly reinventing their concept to satisfy the needs of business and leisure customers around the globe. Accor brands include in luxury-upscale; Sofitel, Pullman, MGallery and Grand Mercure, The Sebel, midscale; Novotel, Suite Novotel, Mercure and Adagio and economy; ibis, ibis Styles, ibis budget, adagio access and hotelF1. The Group boasts a powerful digital ecosystem, notably its booking portal accorhotels.com, its brand websites and its loyalty program Le Club Accorhotels.
The Group's 180,000 employees benefit from working for a company that believes in progression and has an industry leading training program, the Accor Académie. Since its creation 45 years ago, Accor is making innovation and sustainable hospitality the focus of its strategic vision as well as of its customer-centric approach development and innovation process.
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PRESS CONTACT
Rebecca Freestun
Accor Communications
M +61 (0) 417 667 042
Editor's Note:
The Le Club Accorhotels loyalty program provides more benefits than ever in every tier of membership, be it Classic, Silver, Gold or Platinum since the program update in July 2014. Members gain points with each stay, including the first, and membership is valid for life. There are several ways that guests can book with their points: on Accor sites, through customer service or directly with the hotels. They can also convert points into air miles or vouchers accepted by the hotels or the program's partners. Customer advantages, from priority welcome to room upgrades, increase depending on the member status, as follows:
Classic
Benefit highlights:
- Ability to earn 25 points for every 10 Euros spent (12.5 points for every 10 Euros spent in Ibis and Ibis Style)
- Priority check-in/out
- Exclusive Access to Member Sales & Packages with Cash or Points
Register for the free Le Club Accorhotels Loyalty program online or at any participating Accor hotel and automatically be granted Classic Status and basic membership benefits. Members are eligible to collect points and receive access to exclusive sales on the Accorhotels.com website. Members will earn 25 points for every 10 euros spent at participating Accor hotels.
Silver
Benefit highlights:
- Ability to earn 31 points for every 10 Euros spent (15.5 points for every 10 Euros spent in Ibis and Ibis Style)
- Priority check-in/out
- Free internet access
- Free welcome drink
- Late check out
- Exclusive access to member sales & packages with cash or points
After staying 10 nights at any participating Accor hotel or have accumulated 2,500 points within a calendar year, Members will be upgraded to Silver status. In additional to the privileges of Classic membership, Members will receive a welcome gift (gifts vary by hotel) and a complimentary drink at participating hotels, plus 31 points for every 10 euros spent at participating hotels & resorts. Members must stay a minimum of 10 nights (or collect 2,500 points) within 12 months of achieving Silver status and every 12 months thereafter to maintain this membership status.
Gold
Benefit highlights:
- Ability to earn 37 points for every 10 Euros (18.5 points for every 10 Euros spent in Ibis and Ibis Style)
- Free room upgrades
- Early check-in or late check-out
- Priority check-in/out
- Free internet access
- Guaranteed room availability
- Free welcome drink
- Exclusive access to member sales & packages with cash or points
Once Members have stayed 30 nights with Accor, or have accumulated 10,000 points within a calendar year, Members will achieve Gold status. On top of the benefits accorded by Silver membership, Gold status comes with late checkout times, complimentary room upgrades and guaranteed room availability. Members also receive 37 points for every 10 euros spent at participating hotels. To maintain Gold status, Members must stay a minimum of 30 nights or accrue 15,000 points in the 12 months following the promotion to Gold and every 12 months thereafter.
Platinum
Benefit highlights:
- Ability to earn 44 points for every 10 Euros (22 points for every 10 Euros spent in Ibis and Ibis Style)
- Free room upgrades
- Early check-in
- Late check-out
- Priority check-in/out
- Guaranteed room availability
- Free welcome drink
- Access to hotel executive Lounges
- Exclusive access to member sales & packages with cash or points
- Exclusive invitations to member only sports events, concerts & entertainment
The advantages of Platinum status — the highest tier within the Le Club Accorhotel Loyalty program — are only awarded once Members have stayed 60 nights or earned 25,000 points within a calendar year. Platinum members can enjoy all the benefits of the Classic, Silver and Gold levels, including late checkout times, complimentary room upgrades and welcome gifts. In addition, there is access to hotel executive lounges and earning of 44 points per every 10 Euros. To maintain these benefits, Members must stay at least 60 nights (or accrue 25,000 points) within 12 months of achieving Platinum status and every 12 months thereafter.
