Shanghai– It's lights out for Le Royal Meridien Shanghai.

The hotel will join millions around the world in turning off lights for Earth Hour 2015 to illuminate a powerful message about environmental awareness and action.

Earth Hour 2015 takes place on March 28 at 8:30 p.m. local time. Created by the World Wildlife Fund (WWF), Earth Hour is the largest movement for the planet in human history, spanning 7,000 cities, 162 countries and territories, with a digital reach of 200 million.

This year's global tagline is "Use #YourPower to Change Climate Change", strengthening its focus on the globe's most stubborn environmental challenge. With that in mind, Le Royal Meridien Shanghai will activate a range of energy-saving measures during Earth Hour. Le Royal Meridien Shanghai will turn off exterior signage lighting; Hotel will also host candle light cocktail party at hotel lobby bar Latitude 31 in commemoration of Earth Hour; For in-house guests who participate the "Make a Green Choice" program on that day can join the party and enjoy complimentary drinks and canapé during the earth hour, and for guests who drive Electric vehicles can have complimentary car park access as well as battery charging services at the hotel.

Last year, Earth Hour embarked on the most exciting stage of its evolution to be at the forefront of crowdfunding and crowdsourcing for the planet – launching Earth Hour Blue. In addition, iconic buildings and landmarks from Asia Pacific to Europe and Africa to the Americas switched off. People across the world from all walks of life turned off their lights and came together in celebration and contemplation of the one thing we all have in common – our planet.

"It's a privilege for us to support such a powerful movement with such a simple gesture," said Mr. Daniel Aylmer, General Manager of the hotel and the Area Managing Director of East China, Starwood Hotels & Resorts. "Earth Hour also reflects a philosophy we try to practice year-round: The small steps each of us take can make a big difference together."

Starwood's pioneering Global Citizenship philosophy reflects the same dedication to sustainability among its 180,000 associates worldwide. In 2014, close to 600 hotels participated in Earth Hour in various ways.

This year will mark Starwood's seventh annual participation in Earth Hour, making it one of the largest worldwide companies to make a pronounced global statement with a voluntary hour of darkness. Earth Hour is just one of the many ways Starwood acts in support of its 30/20 by 20 goals, which is the company's commitment to reduce energy consumption by 30% and water consumption by 20% by 2020 across its entire portfolio.

Le Royal Meridien Shanghai is located at 789 Nanjing Road East, Shanghai.

For more information, please visit:  http://www.leroyalmeridienshanghai.com

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