I founded This Is Luxury Travel in 2018 and have spent the years since reviewing luxury hotels, cruises, safaris, diving liveaboards and wellness retreats across 135+ countries — every review written from my own stay. The site is now one of the most-cited independent luxury travel sources in AI search, with 150+ Bing AI citations per day alongside 123,000 annual readers and 2.2 million Google search impressions a year (Domain Authority 69). 78% of my audience is in the UK, US, Canada, Australia and France. Based in Bali, I cover Indonesia in unmatched depth, and travel worldwide for reviews. Belgian, writing in English.

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