✨ Welcome to our series, Property4Media's Property Writer of the Week! ✨
Each week, we'll be shining a spotlight on one of the incredibly talented, passionate, and inspiring Journalists or Editors from our amazing community.
This week, we'd like to shine the spotlight on Fred Redwood.
We hope you enjoy - happy reading !!
Where are you based?
Newbury. Berkshire
What outlets do you write for? Who is your audience? What are your property specialties?
I have written for all the broadsheets but now concentrate on The Daily Mail and Mailonline.
Are you in-house or freelance (or both)?
Freelance
What are your professional pet peeves?
PRs claiming to know what the market will do in the next year. Vendors who want to appear in the paper but refuse to give details of their property, such as why they bought it and how much it cost.
In your past professional life you were…
An English teacher, then the Press Officer for Baroness Emma Nicholson
What's on your bucket list?
I'd like to interview Ray Davies
What do you see as the up and coming property hotspot (can be UK or overseas)?
South Oxfordshire around Wantage.
Your funniest (or most harrowing) story is …
My commissioning editor at The Sunday Times was a formidable lady. I once filed a 1,500 word piece and the day before publication she was editing it as I was driving with my wife down the M4. She told us to pull into a services as she had changes to make. “I'm going to put the final paragraph higher up the page and take put the third paragraph altogether. Are you happy with that?” Obviously, I agreed but pointed out she then lost the joke in the final sentence. “Final sentence!” she snorted. “Do you seriously imagine anyone is going to read this crap all the way through” That's telling me…
What advice would you give your younger professional self?
Never turn down work
What nugget would you like to add that we haven't touched on?
I have written a number of celebrity interviews based on property Ronnie Corbett, Ian Anderson of Jethro Tull, Bruce Foxton (The Jam) and Richard Thompson are just a few examples. I'm always looking for similar.
How best should people contact you?
